Overall Satisfaction with NUVI
NUVI is used as a tool to follow hashtags and brands. It is used in a teaching environment and a research setting. It's primary use in my social media class where the analytic team reports on relevant brands and our own group's social presence. It is also a very useful tool for several research projects that have been published in academic journals.
- In the classroom, it is relatively easy to use for my students. They can quickly begin tasks that they have been assigned.
- I love the ability to "go back in time" with Twitter mentions.
- As a research tool, I like the ability to access the data in an excel or CSV format.
- I would like to have more mentions for the price we pay.
- It sometimes is a little slow to publish reports.
- Sometimes there are technical difficulties that take a day or two to solve.
5 - Mostly students in my social media course but two other faculty have access to create monitors.
- We are a non-profit R1 research university.
Brand watch is very competitive and a great software. I think NUVI is much better than Meltwater.