Great tool with few things to improve
October 08, 2021

Great tool with few things to improve

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with ON24

We use ON24 for webinars across all marketing departments. During the pandemic, the events strategy migrated to webinars, so ON24 was crucial in this change.
  • Final user/attendee experience
  • Reporting
  • Automated emails for a webinar
  • Speaker experience, the platform is not very intuitive for speakers
  • Possibility to change the backgrounds for the speakers
  • New MQLS and SQLS
  • New leads
  • New opps
  • Integrate with CRM/marketing automation software
ON24 accompanied us during the pandemic and our strategy of migrating face-to-face events to webinars. It was the tool we used for all webinars. The reporting tools and the ability to easily view the recorded webinar were among the most useful during this time.
It is great and has much potential, but I think it could improve in speaker and producer experience.

Do you think ON24 delivers good value for the price?

Not sure

Are you happy with ON24's feature set?


Did ON24 live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ON24 go as expected?

I wasn't involved with the implementation phase

Would you buy ON24 again?


I think it is great for webinars. The attendee experience is great because of the different gadgets you can add and how they can interact with the platform. I think in the case of speakers, it is different. If you use the platform every day, you get used to it, but if you want to have external speakers, it becomes tedious to explain the platform to each one. It is not intuitive compared to Zoom or Google Meet. The screen is small.

ON24 Feature Ratings

Audience polling
Branding options
Integration to Marketing Automation
Participant roles & permissions
Confidential attendee list
Calendar integration
Record meetings / events
Event registration