ON24 really helped to take our webinars to the next level
We use ON24 are our webinar platform. We host webinars mostly for our customers to educate them in on (new) features and functionalities …
Overview
What is ON24?
ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.
Recent Reviews
How ON24 Differs From Its Competitors
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Event registration (357)9.696%
- Q&A (378)9.696%
- Slideshows (359)9.393%
- Record meetings / events (362)8.989%
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What is ON24?
ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
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- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is ON24?
Through its intelligent engagement platform, ON24 enables customers to combine experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides companies with a source of first-party data to drive sales and marketing innovation. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.
ON24 Features
Virtual Event Features
- Supported: Email marketing
- Supported: Audience engagement
- Supported: Event analytics
Online Events Collaboration Features
- Supported: Audience polling
- Supported: Q&A
- Supported: Handouts
Online Events Marketing Features
- Supported: Branding options
- Supported: Integration to Marketing Automation
- Supported: Attendee list export
Online Events Security Features
- Supported: Participant roles & permissions
- Supported: Confidential attendee list
Online Meetings / Events Features
- Supported: Calendar integration
- Supported: Record meetings / events
- Supported: Slideshows
- Supported: Event registration
ON24 Screenshots
ON24 Integrations
ON24 Competitors
ON24 Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
ON24 Downloadables
Frequently Asked Questions
ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.
GoTo Webinar and Webex App are common alternatives for ON24.
Reviewers rate Q&A and Event registration highest, with a score of 9.6.
The most common users of ON24 are from Enterprises (1,001+ employees).
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Reviews and Ratings
(628)Attribute Ratings
Reviews
(1-25 of 192)Companies can't remove reviews or game the system. Here's why
We integrated ON24 with our marketing automation tool, Hubspot. And with the data we get from ON24 we send automated follow up emails (attendees & absentees). But we have also automated the process of information requests. So, when someone requests a certain piece of content through a Poll, we set up a workflow in Hubspot that automatically sends that piece of content to the requester. Or we notify the CSM to follow up with a customer with the content.
April 07, 2024
Overall great product and value for our business needs
We haven't used the lead scoring feature in enough detail, and mostly because it isn't always helpful for a non-marketing person or for a one-off event. It's nice to show the 'heat' level of a hot or warm lead, but I'm not sure our business development teams are using that scoring, they're mostly focused on what companies are attending or if they recognize a name.
April 03, 2024
ON24 Has it all...and more!
We are in the process of integrating the platform with our CRM to provide our sales team with additional customer insights to help with the sales process. We use the results of surveys at the end of each webinar to help develop content for future webinars and are investigating the use of artificial intelligence to create additional content from the webinar
April 03, 2024
ON24 Platform Review
We have optimized our Lead Scoring based on multiple factors and engagement behaviors now that we have them as a consideration.
We review/track content downloads and CTA clicks to provide a benchmark to our exective team - demonstrates user excitement and interest in our products/topics.
We leverage webinar replays to re-engae our audience or provide supplemental content tied to other marketing campaigns.
We review/track content downloads and CTA clicks to provide a benchmark to our exective team - demonstrates user excitement and interest in our products/topics.
We leverage webinar replays to re-engae our audience or provide supplemental content tied to other marketing campaigns.
April 02, 2024
On-Demand Course Certifications Made Easy!
We have integrated ON24 with our CRM system (HubSpot) through an API connection for Distribution Lists in our email marketing strategy. We capture contact info for those who registered; attended live, and attending on-demand in our CRM and are able to market appropriately to each DL with our post event comm strategy.
April 02, 2024
ON24 as a webinar platform
We use it to update our mailing lists, and follow up on leads as appropriate.
January 29, 2024
ON24 is a win!
We have integrated ON24 with our CRM to optimize our follow-up process.
January 23, 2024
ON24 To the Rescue!
ON24 closely analyzes the engagement data to understand how our participants interacted during the webinar. By reviewing data on chat interactions, questions asked, and responses to polls and surveys, we can tell which leads/attendees are qualified and engaged and which ones are not. This makes for very effective follow ups and conversions.
December 30, 2023
Taking our companies webinars into the future
We use this to show our leadership how much our attendees interact and pay attention during the presentation. For prospect webinars, this helps us with lead scoring and who to follow up with first.
December 29, 2023
My favorite webinar platform
We use the reporting URL to review the stats. We also go into the Analytics tab and since we "tag" or webinars we look at the different topics and see how they perform also. This year I gave a presentation to my team on hour stats and we compared it to the benchmark from companies in our industry and we realized we are much lower than where we should be. Thus we've internally 'upped' paids ads.
December 27, 2023
On24 for B-2-C Marketing
We have On24 integrated with Salesforce and have optimized lead scoring. There are many leads who watch many of our webinars, and we are able to see the quantity of webinars that they have watched and how they have engaged during the webinars. We also see when people are asking questions about our services and then we have someone from our sales team reach out to them afterward.
December 15, 2023
ON24, a customizable, robust platform
We pull out data into Marketo. This allows us to qualify our leads and pass that into our CRM to tell sales what topics they are interested in and who is a warm lead. It brings clarity to our data and allows us to better interact with potential customers by delivering content they are interested in.
December 06, 2023
Great branding and customization capabilities, but behind the curve on video events
Track registration and attendance
Other
November 24, 2023
ON24 for great webinars and more
We use ON24 data to produce in-depth reports for our clients. These reports are valued very much by our clients. We also like to give them direct access to ON24's analytics (via a simple link) so that they can see real-time registrants to an event. This solution saves us a lot of time, as we don't need to constantly send them updated reports with a number of registrants in the built-up to the event.
November 14, 2023
Always keep up with technology.
We integrate ON24 with the Marketing Automation Platform. Makes it very easy to keep data in our CRM and makes it easy for salespeople to go in and follow up quickly with leads post-webinar.
September 28, 2023
Engage Customers with Engaging Dynamic Content
Score 10 out of 10
Vetted Review
Verified User
We used the engagement data to report out to our executive leadership each month to share how customers were interacting with our program content. Additionally, we were able to integrate the ON24 registration and attendance data to Gainsight, which allowed us to pull that information into our customer's health score. This was powerful have as part of the picture of the customer's health, but also for the Customer Success Manager to drill down to see if their customer attended recommended webinars.
September 15, 2023
ON24 after 2yrs
ON24 is integrated with our CRM and leads are then being pushed through the funnel
September 13, 2023
ON24 scaled our Events
We have integrated ON24 with HubSpot which allows our BDE team to see who attended events, this, in turn, allows then to set email automation to leads who didn't attend the events to drive them to a new date of the event or other events they may be interested in as well as seeing who did attend the events and easily being able to contact them re the event.
August 29, 2023
On24 is satisfactory for our needs
We do have On24 integrated with Marketo which has been essential for moving event metrics into our systems. We host registration via Marketo and our own Wordpress registration pages so being able to flow in event data to our CRM allows us to effectively score, route, and capture the activity of all attendees.
August 25, 2023
We would recommend ON24 for events teams looking to facilitate a large webinar programme
Our data generated from ON24 flows directly into Salesforce, which we have integrated through Marketo and ON24, and into our events dashboard which is able to demonstrate visually and in real time, the ROI of running our webinar programme. Once the data is in salesforce, we can then place opportunities into nurture programmes and take them through our lead generation funnel.
August 15, 2023
Best customer service team ever
We are especially interested with the Registration and attendee list details. Also, we can track where the registrations came from. It is very helpful for analyzing marketing stats. Other than that, we can see who asked which questions during the webinars. We collect all content related questions to use in our upcoming marketing campaigns.
August 15, 2023
Great product but lacks the flexbility and adaptability needed in a fast moving market
We have integrated ON24 with HubSpot and have a HubSpot dashboard built that reports on key metrics for us
August 14, 2023
ON24 is great platform to manage online events
Currently, we are not using engagement data provided by ON24 in our decision making processes. However, we have plans to do that very soon.
August 11, 2023
ON24 has done wonders for our virtual events
We use the engagement data after every event. I formulate a report that gives full reg list, attended, no show, resources downloaded, questions asked, and polls (if applicable). I also use this data to create a data sheet we use at our company internally so we can keep track of reg numbers and show up rates. We integrate our CRM for each webinar and it works perfectly, it does not work for the virtual conference manager.
July 14, 2023
ON24 Comes in Clutch for Long Form Webinars
We have been able to bring in the leads and share them with our global sales team.