Overall Satisfaction with Opensense (formerly SenderGen)
Opensense is a great tool for inserting marketing campaign banners into email signatures. You can decide the audiences, and strategically place a banner in a sales rep's email signature based on where the prospect is in the funnel. It helps enhance any ABM strategy. Not only that, but it also creates cohesion and consistency across your org when it pertains to these email signatures. All of your employees will have the same look and feel to their signature.
- ABM Functionality
- Increased engagement from target accounts
- Pipeline created
- Total traffic to website increased
Opensense was much cheaper and better integrated with my existing ABM platform. We used RollWorks and there was a native integration that allowed me to sync target account lists to email banner campaigns. This made it a no-brainer to go with Opensense over Sigstr and amplify our existing ABM program.
Do you think Opensense delivers good value for the price?
Are you happy with Opensense's feature set?
Did Opensense live up to sales and marketing promises?
Did implementation of Opensense go as expected?
Would you buy Opensense again?
It is well suited if you have a decent-sized sales team and a more advanced segmentation strategy for your marketing efforts. For example, if you have a wide range of content at your disposal to promote, and you have a sales team working on various different accounts at different sizes and stages in the buying journey. It is less appropriate if you just want to use it to power your email signatures with no efforts towards promoting.