Optimizely: The tool helps you understand how users interact with your website
September 23, 2021
Optimizely: The tool helps you understand how users interact with your website
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Optimizely
Currently being used across the entire organization, and helps address the issue of testing and validating UX changes to our website.
- Allow for website changes otherwise dependent on code
- Analytics of those change
- Customer support
- Ease of use
- Initially training of program
- Ability to customize certain aspects of the website were limited
- Expensive for smaller organizations
- Ability to quickly test and learn
- Ability to get actionable insights
- Ability to set up multiple users
- Higher click through rates on primary buttons
- More engagement in key sections of the website
- Ability to base development efforts on proven tests vs blinding developing new tools or functionality
Highly recommend Optimizely as it’s relatively cost effective, easy to use and their customer service team is very helpful and responsive. Also has robust features which encompasses what Crazy Egg did for us before (heatmap). Also much cheaper than the Adobe suite of products.
Do you think Optimizely Feature Experimentation delivers good value for the price?
Yes
Are you happy with Optimizely Feature Experimentation's feature set?
Yes
Did Optimizely Feature Experimentation live up to sales and marketing promises?
Yes
Did implementation of Optimizely Feature Experimentation go as expected?
Yes
Would you buy Optimizely Feature Experimentation again?
Yes