Item: Optimizely Content Management System
Rating: 9
Author: Verified User

Overall Satisfaction with Optimizely Content Management System

Use Cases and Deployment Scope

We utilize Optimizely Content Management System to build and manage our public facing websites. This allows our development team to build the technology components in which our marketing team, as well as other content authors are able to use to build pages for our various websites. We are able to easily manage content that is shared between platforms and vendor sites that we integrate with through subdomains and reverse proxies.

Pros and Cons

Pros

Distributed authorship
Enabling shared content
Management of various sites with capabilities for single or multiple templates

Cons

Healthcare privacy
Reports to be able to identify every instance in which a specific URL is included within the content

Return on Investment

Enables the ability to have multiple teams access to generate content
Ability to have multiple environments for training, testing, development and production
Content creation and simple deployment with the ability to schedule content publishing

Time to Value

We took over a year to go live with the initial website. Some was a learning curve and the difficultly in finding developers with previous experience and certification. The other difficultly was delays within our organization concerning healthcare compliance.

Usability

Great product and much more flexible and user friendly than our previous platform. Excited about the continued improvement and enhancements available through the various releases.

Alternatives Considered

Optimizely Web Experimentation and Optimizely Personalization

We’ve not evaluated other solutions following the launch.

Key Insights

Do you think Optimizely Content Management System delivers good value for the price?

Yes

Are you happy with Optimizely Content Management System's feature set?

Yes

Did Optimizely Content Management System live up to sales and marketing promises?

Yes

Did implementation of Optimizely Content Management System go as expected?

Yes

Would you buy Optimizely Content Management System again?

Yes

Other Software Used

Freshpaint

Likelihood to Recommend

Great for managing various websites and ability to integrate various components from other solutions and offering the capability to share content across sites.

Optimizely Content Management System Feature Ratings

Comments

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Distributed authorship thanks to Optimizely Content Management System

Software Version