Ship faster with Optimizely Feature Experimentation
April 15, 2024

Ship faster with Optimizely Feature Experimentation

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Optimizely Feature Experimentation

We use Optimizely Feature Experimentation for managing our releases, A/B testing of new features, and measuring the impact of our releases. It's used by our entire product organization for feature flagging too.
  • Integrated roll-out and A/B testing ability
  • Ability to personalize roll-outs based on other user traits
  • Measure the impact of releases
  • Better integration with web experimentation product
  • Integrate with Segment and other data sources for easier feature release measurement
  • More granular audience building / available traits
  • Increased safety for releases to ensure no negative user impact
  • Faster experimentation for new feature releases
  • Clear measurement of ROI of certain releases through A/B testing
Optimizely Feature Experimentation is less of a point solution than LaunchDarkly, so LD has a few extra features, but Optimizely offers a much greater solution for experimentation, personalization etc.

Do you think Optimizely Feature Experimentation delivers good value for the price?

Not sure

Are you happy with Optimizely Feature Experimentation's feature set?

Yes

Did Optimizely Feature Experimentation live up to sales and marketing promises?

Yes

Did implementation of Optimizely Feature Experimentation go as expected?

Yes

Would you buy Optimizely Feature Experimentation again?

Yes

Well suited to teams who are shipping fast but wish to control roll outs to certain audiences, or to test the impact of releases for safety.