Item: OutboundEngine
Rating: 10
Author: Madeline Davis

Overall Satisfaction with OutboundEngine

Use Cases and Deployment Scope

It's excellent because it has helped me provide my clients with educational, insightful articles without making me sacrifice more time than needed. Since I have such a small business, it's difficult to stretch my time to meet all the needs of the company. I get too focused on meeting clients' immediate needs and forget about long-term outreach and contact. OutboundEngine's content is engaging, thought-provoking, and relevant topics to both my business and my clients' fields with respect to my company's involvement. OutboundEngine has been terrific with making sure I stay in touch with people and that things like content emails and social media don't get swept under the rug by accident.

Pros and Cons

Pros

Content is relevant to my clients' involvement with my business as well as my company itself. For example, articles about the importance of social media exposure would be relevant to both my business and my clients'.
Social media posting automation, because I never have to think about planning posts or remembering to publish on an exact date.
List making/keeping in touch with contacts so I don't leave anyone out or forget to follow up. It keeps me on my clients' minds and generates more business for me in turn.

Cons

Lowered costs, since it's difficult to justify this service's prices as a small and relatively new company. Lowering the costs would help OutboundEngine expand the base of businesses that they are able to help.

Return on Investment

Saved time for me and helped me meet marketing targets without having to bring on another person. This would have been costly and time-consuming.
Clients are actually interested in the content, and the content is informative. It helps them better understand what my business is doing and why it's important.

Support Rating

Customer service has been excellent; never had a problem with them. My account manager was easy to reach whenever I needed to contact them, and I never ran into any specific or recurring problems. The program is super user-friendly and was easy to implement and use. I've had a great experience with both the product and OutboundEngine's service representatives.

Key Insights

Do you think OutboundEngine delivers good value for the price?

Yes

Are you happy with OutboundEngine's feature set?

Yes

Did OutboundEngine live up to sales and marketing promises?

Yes

Did implementation of OutboundEngine go as expected?

Yes

Would you buy OutboundEngine again?

Yes

Likelihood to Recommend

I think it's well suited for small businesses with a targeted client base. Small businesses have less time to dedicate to content, and a targeted client base would be easiest for one-size-fits-all content. It's also well-suited for people who are running a business on their own, because it helps them avoid having to hire another person and spend time and money on that. I think it's good for a business with a close client/company relationship, because the company is more invested in the clients' outcome and the clients are more interested in what the business is doing.

OutboundEngine Feature Ratings

Comments

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Taylor Page
commented 5 years ago
We appreciate your positive feedback, Madeline! It’s so great to hear that you are enjoying our client-tailored content. Educational content takes time to develop, and we are so glad that you trust OBE with your marketing efforts. Here at OBE, we strive to provide our customers with a simple to use customizable solution so they do not have to worry about building a consistent relationship with their audiences. Thank you again for leaving such a wonderful review! Best, The OutboundEngine Team

Client-tailored content