If you use SalesForce, Pardot is a no brainer
November 08, 2013

If you use SalesForce, Pardot is a no brainer

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction

Pros

  • Form handlers for html forms.
  • Activity Tracking and Prospect Layout.
  • Automation rules and list segmentation.
  • 3rd party connectors.
  • Best support staff in existence.

Cons

  • Email/landing page editor html accuracy.
  • Better integration with CRM.
  • Boosted telemarketing efficiency by more than 50%.
  • If you use Salesforce, Pardot has to be the choice by default for the potential integration features and funding for continued development of the platform.
Salesforce bought ExactTarget who bought Pardot just before - awaiting announcement of native integration with Salesforce for better communication between the two platforms.
If you use Salesforce, Pardot has to be the choice by default for the potential integration features and funding for continued development of the platform.

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