Stable but old feature set
December 31, 2021
Stable but old feature set
Score 6 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Overall Satisfaction with Pardot
Usage: Using it primarily for email marketing, lead capture through forms, and reporting of email efforts. Apart from it, it was also used for lead scoring. Business problem: Automated lead capturing, email marketing, and reporting of email efforts. Scope: Email, lead capturing, reporting, and lead scoring.
- Lead capture.
- Email marketing.
- Lead scoring.
- It has limited reporting capabilities.
- Landing page creation can be improved.
- Dated User interface.
- Lead capturing is good.
- Strong integration with salesforce for data sync and reporting.
- Negative: It is expensive when we do price to feature ratio.
100,000 to 250,000
Do you think Salesforce Marketing Cloud delivers good value for the price?
No
Are you happy with Salesforce Marketing Cloud's feature set?
Yes
Did Salesforce Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Salesforce Marketing Cloud go as expected?
Yes
Would you buy Salesforce Marketing Cloud again?
No