My go-to tool for targeted surveys
December 15, 2025

My go-to tool for targeted surveys

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Pollfish

I am a brand strategist. I use Pollfish to gauge audience awareness of or interest in various topics. I frequently use it to assess the viability of a brand's positioning. I use it to get a sense of what different audiences value, and I love that Pollfish automatically records audience demographics and allows me to sort answers by those demographics. I typically run targeted surveys with about 100 or 200 responses.

Pros

  • Targeting
  • Filtering out bots
  • Allowing you to see how people who selected one response responded to the rest of the survey
  • Recording demographics automatically
  • Customer support

Cons

  • I wish I could get more local responses
  • Your filtering seems much better than SurveyMonkey, but I do still get some responses that are obviously not paying attention or possibly bots (random answers that have nothing to do with the question)
  • .
  • I am able to test ideas before launching them
  • I am able to back up strategic/creative decisions with relatively reliable data
It's awesome. For what I use the tool for, there's very little I would change. I know that I do not use the full capabilities of the tool, but for the work I do, it's not been important to. I basically care about overall sentiments, interesting open-ended responses, and the big-picture type stuff. I am by no means a data scientist and never look at the raw data, just the overall report.
Much better. There were several times where SurveyMonkey gave me so many obvious bot answers that I questioned the reliability of all the data. Google Surveys is fine for quick internal surveys (like where should we order lunch from) but I don't use it for much else.

Do you think Pollfish delivers good value for the price?

Yes

Are you happy with Pollfish's feature set?

Yes

Did Pollfish live up to sales and marketing promises?

Yes

Did implementation of Pollfish go as expected?

Yes

Would you buy Pollfish again?

Yes

I love it and recommend it all the time when someone is looking to get audience insights. I would say it's not a good replacement for real conversations with customers, but it is a helpful augmentation

Pollfish Feature Ratings

Survey templates
5
Themes
5
Custom logo/branding
5
Changes to live survey
10
Question design help
5
Multiple question types
10
Survey logic flexibility
9
Response tracking
10
Data export
10
Standard reports
10
Custom reports
5
Analytics
5
Vendor-offered crowdsourcing
10
Respondent restrictions
9
Access controls
7

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