My go-to tool for targeted surveys
December 15, 2025
My go-to tool for targeted surveys

Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Pollfish
I am a brand strategist. I use Pollfish to gauge audience awareness of or interest in various topics. I frequently use it to assess the viability of a brand's positioning. I use it to get a sense of what different audiences value, and I love that Pollfish automatically records audience demographics and allows me to sort answers by those demographics. I typically run targeted surveys with about 100 or 200 responses.
Pros
- Targeting
- Filtering out bots
- Allowing you to see how people who selected one response responded to the rest of the survey
- Recording demographics automatically
- Customer support
Cons
- I wish I could get more local responses
- Your filtering seems much better than SurveyMonkey, but I do still get some responses that are obviously not paying attention or possibly bots (random answers that have nothing to do with the question)
- .
- I am able to test ideas before launching them
- I am able to back up strategic/creative decisions with relatively reliable data
Much better. There were several times where SurveyMonkey gave me so many obvious bot answers that I questioned the reliability of all the data. Google Surveys is fine for quick internal surveys (like where should we order lunch from) but I don't use it for much else.
Do you think Pollfish delivers good value for the price?
Yes
Are you happy with Pollfish's feature set?
Yes
Did Pollfish live up to sales and marketing promises?
Yes
Did implementation of Pollfish go as expected?
Yes
Would you buy Pollfish again?
Yes
Comments
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