Does More than Conduct Online Surveys
Overall Satisfaction with Qualaroo Insights
Qualaroo is a customer & user feedback software, which has been of great help in making our conversion rate optimization strategy effective. We’ve seen a drastic increase in returns on marketing investment as compared to the results we got after using other feedback tools. We are still in the process of using the tool to its full potential.
Pros
- Qualaroo uncovers visitor intent in real-time and in context.
- It delivers mapped page-level feedback through the conversion funnel that helps identify user behavior.
- It’s a must-have tool for your CRO toolbox to understand customers' intent and then work on improving the product/services accordingly.
Cons
- The "exit survey" functionality doesn't work smoothly on landing pages because the nudge pops up when a visitor's cursor is in the navigation area of the opened tab.
- Net promoter score question type is somewhat constraining, as there is no control over labels.
- Analytics and reporting can be a bit more comprehensive.
- Compared with other online surveys, Qualaroo nudge is pretty easy to spot, and the response rate is extraordinary.
- Our company mainly uses Qualaroo to recognize the needs of customers on particular web pages and how they can be taken care of.
- We can plan our sales strategy to generate additional leads.
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