A must have tool and an outstanding team
Overall Satisfaction with Qubit
Qubit helps us get a personalized experience and A/B and MV test our ideas on different markets and different segments. The complexity of L'Occitane is obviously to handle so many market differences and consumers’ behaviors, and Qubit enables us to do it the right way.
Pros
- Account managers and strategists reactivity - Qubit has obviously hired talented people that quickly understand the different issues, brands' complexities and are very understanding when it comes to last minute requests or changes.
- Qubit's team provides a lot of ideas, and helps us refine our own ideas, based on their experience, and what has proven to be efficient etc.
Cons
- Give more felxibility on advanced mode tests to enable our teams to do it on their own sometimes, without having Qubit engineers build them for us.
- Have quick pre-defined reports to extract from the delivery platform when needed.
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