Item: ReachMail
Rating: 10
Author: Verified User

Overall Satisfaction with ReachMail

Use Cases and Deployment Scope

We use ReachMail for content syndication campaigns to attract new leads and targeted ABM lists with specific ICP criteria. This helps us expand our reach and drive educational content on key topics. We are also able to apply intent keywords to audience parameters to better align with prospects that are in market for our solution.

Pros and Cons

Pros

Content Syndication
Dynamic Segmentation
Email blasts

Cons

More niche install base groups
Expanded intent topics

Return on Investment

Drives consistent lead volume within ICP
Supports brand awareness efforts

Usability

Their team is knowledgable and willing to help offer insight and support to build out the right campaigns to fit our business needs and goals.

Alternatives Considered

INFUSE

A lot of the content syndication vendors can produce the same leads and tactics, so not much to say on how they are different. I do keep going back to ReachMail though because I have built a relationship with my CSM, so that helps establish trust and partnership.

Key Insights

Do you think ReachMail delivers good value for the price?

Yes

Are you happy with ReachMail's feature set?

Yes

Did ReachMail live up to sales and marketing promises?

Yes

Did implementation of ReachMail go as expected?

Yes

Would you buy ReachMail again?

Yes

Other Software Used

Zapier, Jotform, Webflow

Likelihood to Recommend

I have used ReachMail for content syndication over the last 3 companies I have worked for. They provide high quality leads for a low cost per lead and are able to support a wide range of targeting criteria. I would happily refer them to others and continue to use them as part of my demand generation strategy.

ReachMail Feature Ratings

Comments

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Best Content Syndication Provider