My experience with Salesforce Data 360
February 09, 2026

My experience with Salesforce Data 360

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salesforce Data 360

We use Salesforce Data 360 to unify and manager customer data in our Salesforce System. It helps us to create a consistent view of customer that can be used across various teams like sales, marketing, serivce. With this we improved data quality and it also helps us with reporting and analysis. The best thing is better decision making and efficiency across our teams.

Pros

  • Unifying data from multiple sources
  • Supports advanced analytics and reporting
  • Integration with different source
  • Improves data quality and governance

Cons

  • Cost and licensing complexity
  • With large volume of data it lacks in performance and loading
  • Complex initial setup and configuration
  • Positive ROI through better decision making
  • Operational / Team Efficiency
  • Initial Investment Impact
  • Faster time to insights
I gave rating 8 because it offers powerful data unification, strong insight , improved customer interaction and reliable performance. This rating also includes overall data visibility and usability across teams. The reason of not giving 10 is its complexity sometimes and costing. This can be less efficient and more complicated for sometimes.
While SAP, Oracle, Mulesoft and Snowfake provides data ingestion and analytics, they also require complex configuration and custom work. With Salesforce , we can unify the data within Salesforce system from different sources and this also helps in better decision making. With Salesforce support and help documents the things can become very easy to tackle.

Do you think Salesforce Data 360 delivers good value for the price?

Yes

Are you happy with Salesforce Data 360's feature set?

Yes

Did Salesforce Data 360 live up to sales and marketing promises?

Yes

Did implementation of Salesforce Data 360 go as expected?

Yes

Would you buy Salesforce Data 360 again?

Yes

Salesforce Data 360 is suited when handling data coming from different sources and need a unified customer view and analysis. This eventually affects decision making and efficiency.
Its not suited where organization is small, in this case revenue will be less compared to cost and licensing. This can be too powerful than necessary.

Salesforce Data 360 Feature Ratings

8.0
Connect to traditional data sources
8
Connecto to Big Data and NoSQL
Not Rated
9.0
Simple transformations
10
Complex transformations
8
9.0
Data model creation
9
Metadata management
9
Business rules and workflow
9
Collaboration
8
Testing and debugging
10
9.0
Integration with data quality tools
9
Integration with MDM tools
Not Rated

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