Salesforce Maps

Score10 out of 10

12 Reviews and Ratings

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What is Salesforce Maps?

Salesforce Maps (formerly MapAnything) helps users map their CRM data. Users can:

View customer, prospect, employee, partner, & competitor locations
Build routes, call lists, campaigns, & event invite lists directly from the map
Map wins & losses and visualize team activities & performance

Maps is Salesforce-integrated & was built on Force.com. According to the vendor, the software has 1400+ customers so far. Use cases include:

Field Sales

Identify nearby customers & opportunities in the field
Optimize schedules & routes to book more appointments & fill schedule gaps
Enable teams to self-source leads in Salesforce
Drive Salesforce adoption with the easy-to-use, MapAnything Mobile

Inside Sales

Visualize & prioritize customers & leads
Build targeted call lists directly from the map
Enable your team to self-source leads in Salesforce
Update record fields from the map with inline editing

Field Service

Boost customer satisfaction & cut operating costs
Assign work orders & preventive maintenance by location & add to routes
Optimize routes to account for weather & traffic
Enable easy account record updates

Marketing

Improve marketing campaign effectiveness & ROI
Build targeted campaign lists by adding contacts by location, en masse
Visualize campaign performance & market share by region & territory
Identify customers & prospects for event invites by proximity to venues

Categories & Use Cases

#1 most frequent

Manufacturing

17.0%

64 installations of 376

#2 most frequent

Information

16.8%

63 installations of 376

#3 most frequent

Professional, Scientific, and Technical Services

15.2%

57 installations of 376

Verified User

Engineer in Information Technology (51-200 employees employees)

Use Cases and Deployment Scope

We are working on a project where we are supposed to show the location of Doctor House, which is near the area, or the senior citizen building in the locality. With the help of Salesforce Maps, we achieved this. With this, a user can easily navigate to locations and identify the address and other useful information for each location.

Pros

Advanced Territory Planning.
Route Optimization.
Data Visualization.
Visit Planning.

Cons

Custom Report Flexing.
Pricing and Licensing.
Limited Real Time Data.

Return on Investment

Increased Field Productivity.
Better Territory Balance and Revenue Distribution.
Licensing and Implementation Cost.
Training Time.

Usability

Other Software Used

Salesforce Agentforce Field Service, MuleSoft Anypoint Platform, Salesforce Data 360

Kurt Johansen View profile

DBA and Process Manager in Information Technology at Angel Water, Inc. (51-200 employees employees)

Pros

Drilling down from the map point, to account/work order/opportunity.

Cons

Clear communication on expectations and delivery of product.
Clean pricing structure and development costs.
Ongoing support during deployment and integration.

Return on Investment

ROI was zero. We spent weeks of time and whatever license cost for a product that did not deliver.
Support for the product IS mediocre at best.
I can not get a refund on time wasted for this implementation process.

Usability

Other Software Used

FieldService360, Apptoto

Edward Phillips View profile

Engagement Director in Sales at Mission: Hope (11-50 employees employees)

Pros

Color coding different accounts or data fields.
Ability to see travel time and not just distance.
Lots of data fields to pull from - big recent improvement.

Cons

They just restructured their pricing model and we are ending our contract because of it - you have to pay for 10 users.
The crossover with accounts and contacts are hard to map.
The window sizes when navigating the maps are difficult to work with.

Return on Investment

For the first time, we were able to see donors on a map which was life-changing.
Its allowed us to target donors on trips and other email campaigns when we haven’t been able to before.

Other Software Used

Google Forms, Typeform, DonorDrive

Verified User

Consultant in Marketing (1-10 employees employees)

Pros

Layers allow for visibility
Check-in feature helps to monitor team activity
Activity feed helps for quick look at team activity

Cons

Lots of glitches
Get signed out often, which interrupts the day
Could be more intuitive

Most Important Features

Layers
Check-ins
Activity feed

Return on Investment

Increased efficiency
Reduced labor time
Improved visibility

Alternatives Considered

Google Maps API

Other Software Used

Google Analytics, Google Maps API, Asana

Geopointe

Badger Maps

Vision-e Maps

Salesforce Maps