Best value for money sales and marketing automation
November 14, 2019

Best value for money sales and marketing automation

Leon Hamstra | TrustRadius Reviewer
Score 9 out of 10
Vetted Review

Overall Satisfaction with SharpSpring

We use SharpSpring across the whole organization for our own sales and marketing processes with new and existing business. Moreover we also work with SharpSpring for our customers. In both situations it helps:
  • Marketing and sales to work together and improve sales results
  • The prospect and customer experience is improving a lot
  • Providing good insight in the whole buyer cycle thus helping us service our prospects and customers better
Last but not least it is very good value for money!
  • Insight in the prospect / customer timeline
  • The ability to let marketing and sales work together and improve continuously
  • Keep things simple where they need to be kept simple
  • Frequent new features
  • Auto-save functionality would be nice instead of the save button.
  • SharpSpring licence is B2B friendly priced.
  • Improved results.
  • Much better spending of advertising budgets because of improved insights.
Amongst others we looked at:
  • usability for all different roles involved
  • sales AND marketing automated workflows
  • price / product
  • creating tasks for colleagues
  • keeping things simple where they don't need to be complicated
  • the ability for marketing and sales to learn how to work with the tool in a way that everyone experiences the ultimate benefits
  • shared goals insights
  • quality of the product
This combination varies with all alternatives and we feel like SharpSpring has the best balance between these variables.
SharpSpring is easy to use and when used by marketing and sales as a tool to improve together it saves a lot of time as well! I experienced that I now use less than 20% of the time I used to spend on lead nurturing and sales but my results went up a lot.

Constant Contact Lead Gen & CRM Feature Ratings

WYSIWYG email editor
7
Dynamic content
9
Ability to test dynamic content
7
Landing pages
9
A/B testing
10
Mobile optimization
9
Email deliverability reporting
8
List management
9
Triggered drip sequences
Not Rated
Lead nurturing automation
10
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
10
Calendaring
8
Event/webinar marketing
8
Social sharing and campaigns
6
Dashboards
9
Standard reports
10
Custom reports
7
API
9
Role-based workflow & approvals
8
Customizability
10
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
9