Item: Similarweb
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

I use Similarweb to conduct e-Commerce traffic-based analysis to garner insights for clients and their competitors. It includes KPIs that include monthly traffic, unique visitors, returning visits, average time spent on site, loyalty metrics, desktop/mobile split, and more. These types of insights and KPIs are what I use the service for frequently, as e-Commerce benchmarking is a major part of my role.

Pros and Cons

Data availability
Long timeframes
e-Commerce KPIs

Conversion Rates
Sector Averages
Data for China

Most Important Features

Traffic bechmarking
Engagement KPIs
Loyalty metrics

Return on Investment

Similarweb is a critical component of our e-Commerce client work
Similarweb is used often in proposals
Similarweb is also used for insights in client casework

Alternatives Considered

N/A - I have never used other services like Similarweb PRO.

Key Insights

Do you think Similarweb delivers good value for the price?

Not sure

Are you happy with Similarweb's feature set?

Yes

Did Similarweb live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Similarweb go as expected?

I wasn't involved with the implementation phase

Would you buy Similarweb again?

Yes

Likelihood to Recommend

Similarweb is well suited for traffic-based analysis on e-Commerce websites, including time spent on site, total traffic, insights into marketing channels, bounce rate, and more. I use Similarweb to conduct e-Commerce traffic-based analysis to garner insights for clients and their competitors. It includes KPIs that include monthly traffic, unique visitors, returning visits, average time spent on site, loyalty metrics, desktop/mobile split, and more. These types of insights and KPIs are what I use the service for frequently, as e-Commerce benchmarking is a major part of my role.

Similarweb for Consulting

Overall Satisfaction with SimilarWeb PRO