Overall Satisfaction with Sketch
Sketch is used y our Marketing department to quickly mock-up, organize and deliver assets for website, UI and UX products. It is specifically used to hand off assets to developers so that each item can be extracted individually, rather than creating multiple folders for the same page or site. This saves both time and resources.
- Organizes assets for delivery.
- Easy to use for anyone familiar with any design product.
- Simple and neat interface. Not too much visual clutter.
- Can't think of any.
- Increased workflow.
- Increased productivity.
- Easy to lean/use, making turnover time on projects or training even easier.
At the end of the day, it's just simple. This goes a long way in design and goes even further when your talking productivity, intuitive design and turnover rate. It's not difficult to figure something out even if it's not something your directly familiar with, i.e. if you want to export in certain file formats or change the size of the canvas, you don't have to delay your end product trying to figure it out. Similar situations took me less than 30 seconds to solve without a Google search. That's Usability.
I think they are both similar and different. I can generally choose an Adobe product when I'm looking for a specific end result. I use Sketch a lot for layout, UI and UX design cause it just takes all the frills out of the equation while giving me an equal end product. They are similar in what they can do and different in their usability. Sketch takes the cake in usability for a novice or beginner.
Definitely suited for marketing or other creative fields. It is just as usable as Illustrator or Photoshop but is much more simple in its design. This doesn't mean you can do less, rather, you can do more because all of the extra stuff is not cluttering the screen as you work.