Sprinklr - The Best Enterprise Social Platform
February 26, 2015

Sprinklr - The Best Enterprise Social Platform

Kira Swain | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Modules Used

  • Publishing, Monitoring, Reporting, Listening

Overall Satisfaction with Sprinklr

Sprinklr is the platform we use for our corporate social media program. We use it to publish, monitor, and listen for all our corporate channels, including our careers channels. It enables us to scale our program across the organization and run a strategic program.
  • Hands down, the best enterprise level social media management platform for posting, monitoring and measuring your social media program. The platform can empower and enable a team of one to do the work of a larger team as well as it can support a massive organization with a large extended social media team.
  • The listening platform is integrated with the core platform so you can easily engage with the conversation stream without having to switch applications. Everything is also captured and measured.
  • The analytics are some of the best analytics for social I've seen. You can be as broad and as high level as needed for an executive report, or drill down into the granular details needed for day to day management.
  • It can seem a bit costly when compared to the free options but honestly, it does way more than any free software can ever do. The cost and the additional costs to add the paid module are probably my only complaints.
Corporate communications and corporate social media, customer service, recruiting/careers
  • Sprinklr has enabled us to run a strategic social media program that shares a mix of corporate content, lead gen content, and recruiting/employment brand content. It has also enabled us to implement monthly executive reports and listening reports to support corporate communications.
  • Sprinklr's reporting capabilities enabled us to do a detailed ROI analysis and prove to the business of social media's contribution to sales/revenue.
Sprinklr is much better then all of the other platforms that I've used for enterprise/business social media. I use TweetDeck for my personal social media but that's just to tweet.
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need.
I think the core Sprinklr platform can be tailored and set up for any size organization to manage their social media program. It's important to work closely with your success manager during implementation to ensure that the resulting dashboards are appropriately configured for your business.

Sprinklr Modern Sales & Engagement Feature Ratings

Boolean keyword searches
10
Filtering out noise/spam
9
Sentiment analysis
9
Broad channel coverage
9
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Workflow management
10
Automated routing and prioritization
10
Customer interaction histories
8
Bulk actions
9
Lead generation
9
Content marketing
9
Paid media management
8
Campaigns and promotions
9
Twitter
10
Facebook
10
LinkedIn
10
Google+
10
Instagram
9
Pinterest
9
YouTube
9
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
9
Role-based user permissions & privileges
10
Mobile access
8