Superior to Most, if Not All
May 01, 2015

Superior to Most, if Not All

Ashley Nix | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Sprinklr

Sprinklr is used for complete social media management - from content, to listening, to reporting. Sprinklr is used by 20 marketing professionals and has streamlined our social media marketing efforts across multiple divisions.

Pros

  • Sprinklr allows for multiple users to apply select targeting to streamline social media marketing efforts across different locations
  • Sprinklr has amazing customer service and is always there when you have questions
  • Almost everything is customizable to can be configured to meet the needs of your business

Cons

  • Sprinklr is a huge, huge tool that can do an abundance of different things making it feel overwhelming at times
  • Sprinklr offers a large variety of training classes, however, they are rather pricey
We have 20 marketing professionals with access to Sprinklr
  • Better customer service
  • Better post targeting
  • Better sentiment analysis
  • Radian 6,Sprout Social
The depth that Sprinklr can go to is unlike any other product I've ever used. And, you can't beat the customer service with an assigned account manager you can email and setup a call with at almost any time, outside of your regularly scheduled 30 minute weekly status call.
It's important to find out what is included in the price. There are so many upgraded features that sounds fabulou, but will cost you. Also, be aware of how many users you will have logins for, as any additional will cost you as well.

Sprinklr Social Feature Ratings

Boolean keyword searches
8
Filtering out noise/spam
6
Sentiment analysis
7
Broad channel coverage
9
Content planning and scheduling
8
Audience targeting
8
Content optimization
8
Workflow management
8
Automated routing and prioritization
8
Customer interaction histories
9
Bulk actions
8
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
9
Facebook
9
LinkedIn
9
Google+
9
Instagram
9
Pinterest
9
YouTube
9
Campaign success analytics
8
Real-time tracking
8
Competitor analysis
8
Role-based user permissions & privileges
9
Mobile access
8

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