TrustRadius
Erin’s Sprinklr Review
https://www.trustradius.com/social-media-managementSprinklr Modern Engagement (formerly Social + Messaging Suite)Unspecified7.8124101
Erin Daly profile photo
May 14, 2019

Erin’s Sprinklr Review

Score 10 out of 101
Vetted Review
Verified User
Review Source

Modules Used
Social Publishing & Engagement, Social Listening

Overall Satisfaction with Sprinklr Social + Messaging Suite

Sprinklr is used at the corporate level to support brand Facebook and Twitter accounts as well as 250 location Facebook pages. Also used for listening purposes.
  • Easy mobile app for quick posting and moderation
  • Campaign and sentiment tracking
  • Easy to understand for non tech people
  • Built in sentiment tracker isn’t as sophisticated as it could be, almost all comments come up as neutral and need to be manually changed
  • Better communication between advertisers and social platforms. There are needs we have and we’d like to be able to help start those conversations with the publishers (ie. Instagram API connections)
  • Mobile app alerts for comments and posts
100 - Corporate employees and franchisees
  • Easy to use and has allowed for field adoption
  • Increased sla for responses
  • Tracking sentiment
Sprinklr reps are non responsive
Sprinklr has made it easier to track all locations and give access to franchisees
Great for big corporations monitoring multiple pages across departments

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Feature Ratings

Boolean keyword searches
5
Filtering out noise/spam
5
Sentiment analysis
5
Broad channel coverage
7
Content planning and scheduling
7
Audience targeting
5
Content optimization
Not Rated
Workflow management
4
Automated routing and prioritization
8
Bulk actions
7
Content marketing
Not Rated
Twitter
7
Facebook
7
Google+
Not Rated
Instagram
4
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
5
Role-based user permissions & privileges
7
Mobile access
7