Building a Global Hub for Increased Channel Partner Engagement

Thanks to StructuredWeb, we built a first-of-its-kind multi-vendor portal that provides go-to-market resources for hundreds of vendors. This portal is a one-stop shop for thousands of channel partners who can access ready-made, multi-touch campaigns and edit and co-brand assets. It features a number of content distribution options, including social, website, product catalog and video. Partners can also easily manage and track leads and opportunities as well as access detailed reporting with data at several levels.

With this portal, partner engagement has increased. Partners have valuable sales and market resources at their fingertips to generate demand and increase their sales. Vendors are connecting directly with more channel partners, and they're able to expand their network of partners. We're also supporting a global marketplace of 50+ markets and 10 languages.