At my company Tableau is used by small departments, the biggest ones use MicroStrategy
. I think MicroStrategy
does a better job selling its product to large corporations and because it has been around longer, the big players prefer to go with it. Most large corporations prioritize reliability and support over functionality. Nothing wrong with it, it is just the way business must be done. It would be interesting to see if Tableau continues attracting large corporations and if they will ever reach the same level of trust of MicroStrategy
or Abobe Analytics in the industry.