Optimizing with Optimize: Webtrends Optimize | TrustRadius

Overall Satisfaction with Webtrends Optimize

Use Cases and Deployment Scope

Webtrends Optimize assists with a managed service that enables the provision of AB and MVT experiments which can often be complex.

Pros and Cons

Pros

Managed service.
Dedicated optimization consultants such as Cecilia Ercolani provide key points of contact which improve user confidence.

Cons

Development time can overrun.

Return on Investment

Allowed for experiments that lead to conversion uplifts.

Other Software Used

Google Analytics Premium, Tableau Desktop, Microsoft SQL Server

Likelihood to Recommend

It is much more powerful when used as an incremental testing tool rather than a large complex testing tool.

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