Item: ZoomInfo Sales
Rating: 8
Author: Verified User

Overall Satisfaction with ZoomInfo Sales

Usability

Overall, ZoomInfo does the job. I only give it a seven because I see many modern tools emerging that are sleeker and feature advanced AI.

Use Cases and Deployment Scope

We use Zoominfo to get emails from our target audience. We use these emails for business development and outreach purposes. We also use the tool to create email lists using our ideal customer profile description.

Pros and Cons

Pros

Get email IDs.
Create email lists.

Cons

Updating emails more frequently.
More automated workflows.
More AI usage.

Return on Investment

Improved BD outreach funnel.
Refresh emailing list.

Efficiencies Gained

ZoomInfo made us reach out to our target audience faster than LinkedIn. Our top-of-the-funnel metrics have improved significantly with Zoominfo's assistance. We didn't get the same ROI using Sales Navigator in the past.

Alternatives Considered

Lusha and LinkedIn Premium Business

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Yes

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo Sales go as expected?

Yes

Would you buy ZoomInfo Sales again?

Yes

Likelihood to Recommend

Generally, ZoomInfo is well-suited to gather emails from your target audience. Best suited for BD outreach. It's less suitable if you're looking for custom workflows and tight integrations with your CRM and email.

ZoomInfo Sales Feature Ratings

Comments

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Great tool for BD and prospecting.