Item: ZoomInfo Sales
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

I use ZoomInfo SalesOS for prospecting to find new decision makers in the industries we serve within my geographical territory. In addition to prospecting, I use it for calling and emailing prospects directly from the software where I can see who has opened my email and clicked on the links I embedded in the email.

Pros and Cons

Finding prospects who are actually looking for software like PeopleGuru.
Tracking emails sent for open and links clicked
Calling the prospect directly from the contact profile

On occasion the contact data seems to be off, bad numbers, or contact no longer there
Adding Cannabis to the industry list

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Not sure

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo Sales go as expected?

I wasn't involved with the implementation phase

Would you buy ZoomInfo Sales again?

Yes

Return on Investment

Finding cell phone numbers that were not available using other methods has increase my first calls
Being able to track the open rates has increase my efficiency in contacting prospects

Alternatives Considered

Salesforce Lightning Platform

I prefer ZoomInfo SalesOSo over Saleforce for the many reasons I listed prior.

Likelihood to Recommend

I like the ability to add contacts data off an excel list and using ZoomInfo SalesOS to filter or add missing data. This is really helpful for many reasons but this save a bunch of time compared to manually entering in the data. I also like that I can tag groups of contacts for my prospecting efforts so I can send off bulk emails to specific groups of people.

ZoomInfo SalesOS Review

Overall Satisfaction with ZoomInfo SalesOS