AB Tasty vs. Django Waffle

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AB Tasty
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.N/A
Django Waffle
Score 10.0 out of 10
N/A
Django Waffle is an open source feature management tool for Django.N/A
Pricing
AB TastyDjango Waffle
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AB TastyDjango Waffle
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AB TastyDjango Waffle
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
AB TastyDjango Waffle
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
AB Tasty
8.8
21 Ratings
6% above category average
Django Waffle
-
Ratings
a/b experiment testing9.021 Ratings00 Ratings
Split URL testing9.014 Ratings00 Ratings
Multivariate testing9.018 Ratings00 Ratings
Multi-page/funnel testing8.615 Ratings00 Ratings
Mobile app testing7.94 Ratings00 Ratings
Test significance10.01 Ratings00 Ratings
Visual / WYSIWYG editor9.917 Ratings00 Ratings
Advanced code editor10.07 Ratings00 Ratings
Page surveys5.03 Ratings00 Ratings
Preview mode5.28 Ratings00 Ratings
Test duration calculator10.02 Ratings00 Ratings
Experiment scheduler10.05 Ratings00 Ratings
Client-side tests9.08 Ratings00 Ratings
Mutually exclusive tests10.03 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
AB Tasty
9.9
20 Ratings
13% above category average
Django Waffle
-
Ratings
Standard visitor segmentation9.919 Ratings00 Ratings
Behavioral visitor segmentation9.817 Ratings00 Ratings
Traffic allocation control9.820 Ratings00 Ratings
Website personalization9.918 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
AB Tasty
8.6
21 Ratings
2% above category average
Django Waffle
-
Ratings
Heatmap tool7.38 Ratings00 Ratings
Click analytics7.616 Ratings00 Ratings
Scroll maps8.58 Ratings00 Ratings
Conversion tracking9.020 Ratings00 Ratings
Goal tracking9.020 Ratings00 Ratings
Test reporting9.821 Ratings00 Ratings
Results segmentation7.919 Ratings00 Ratings
Experiments results dashboard9.88 Ratings00 Ratings
Best Alternatives
AB TastyDjango Waffle
Small Businesses
Convert Experiences
Convert Experiences
Score 9.7 out of 10
GitLab
GitLab
Score 8.7 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
GitLab
GitLab
Score 8.7 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 8.9 out of 10
GitLab
GitLab
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AB TastyDjango Waffle
Likelihood to Recommend
9.0
(52 ratings)
10.0
(1 ratings)
Likelihood to Renew
7.7
(8 ratings)
-
(0 ratings)
Support Rating
7.3
(2 ratings)
-
(0 ratings)
User Testimonials
AB TastyDjango Waffle
Likelihood to Recommend
AB Tasty
A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
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Open Source
I would recommend that engineers look to try Django Waffle for feature development within a team setting; it really streamlines flipping features on and off for testing. I think the simplicity of Django Waffle is pretty great, but it may be a limitation for those developing far more complex products.
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Pros
AB Tasty
  • Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
  • Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
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Open Source
  • User-friendly syntax
  • Easy installation
  • Lightweight and supported, so not much in the way of bugs
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Cons
AB Tasty
  • Sometimes the platform is a little glitchy and requires a refresh.
  • Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
  • Email notification for when an experiment reaches a certain confidence level.
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Open Source
  • Not as complex as Gutter, albeit suitable for most product needs that I've encountered
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Likelihood to Renew
AB Tasty
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
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Open Source
No answers on this topic
Support Rating
AB Tasty
Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
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Open Source
No answers on this topic
Alternatives Considered
AB Tasty
We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
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Open Source
I found Django Waffle to work seamlessly with my Django-native codebase, and the implementation was extremely fast and intuitive. Gargoyle offers a bit more in the way of building more complicated code segments, but it's also more complex to implement. I use Django Waffle for nearly every project involving feature flipping.
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Return on Investment
AB Tasty
  • Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
  • We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
  • The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
  • Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.
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Open Source
  • Easy to show clients different feature options without rewriting the whole codebase
  • Faster feedback loops during testing
  • Good for synchronizing team effort across the codebase
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ScreenShots

AB Tasty Screenshots

Screenshot of Reports: Quickly interpret results with a robust reporting interfaceScreenshot of Dynamic Widget Library: Nudge visitors into actionScreenshot of AB Tasty Editor: Easy-to-use WYSIWYG editorScreenshot of Dashboard: Manage all your campaigns in one placeScreenshot of Targeting Criteria: Target specific user segments