Acquia Digital Experience Platform vs. Amperity

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acquia Digital Experience Platform
Score 7.6 out of 10
N/A
The Acquia Digital Experience Platform is an "Open DXP" with its two core pillars being content and data. Built on top of one of the largest open-source content management systems, Drupal, it aims to provide the flexibility and interoperability a modern organization needs. With its customer data platform, it allows organizations to understand who their customers are and deliver personalized experiences. Acquia's DXP offers variety of other tools including digital asset management,…N/A
Amperity
Score 9.4 out of 10
N/A
Amperity, headquartered in Seattle, offers their customer data platform, supporting raw data ingestion from all sources of customer data, identity resolution driven by AI, and delivery of enriched customer data to the marketing tools that need them.N/A
Pricing
Acquia Digital Experience PlatformAmperity
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Acquia Digital Experience PlatformAmperity
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Acquia Digital Experience PlatformAmperity
Top Pros
Top Cons
Features
Acquia Digital Experience PlatformAmperity
Security
Comparison of Security features of Product A and Product B
Acquia Digital Experience Platform
8.3
49 Ratings
1% above category average
Amperity
-
Ratings
Role-based user permissions8.349 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Acquia Digital Experience Platform
7.8
41 Ratings
6% below category average
Amperity
-
Ratings
API7.839 Ratings00 Ratings
Internationalization / multi-language7.932 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Acquia Digital Experience Platform
7.8
43 Ratings
2% above category average
Amperity
-
Ratings
WYSIWYG editor7.431 Ratings00 Ratings
Code quality / cleanliness7.934 Ratings00 Ratings
Admin section7.842 Ratings00 Ratings
Page templates8.030 Ratings00 Ratings
Library of website themes7.826 Ratings00 Ratings
Mobile optimization / responsive design7.928 Ratings00 Ratings
Publishing workflow8.134 Ratings00 Ratings
Form generator7.824 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Acquia Digital Experience Platform
7.4
35 Ratings
2% above category average
Amperity
-
Ratings
Content taxonomy7.928 Ratings00 Ratings
SEO support6.729 Ratings00 Ratings
Bulk management7.331 Ratings00 Ratings
Availability / breadth of extensions7.732 Ratings00 Ratings
Community / comment management7.526 Ratings00 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
Acquia Digital Experience Platform
-
Ratings
Amperity
9.1
1 Ratings
10% above category average
Tag library00 Ratings10.01 Ratings
Tag variable mapping00 Ratings9.01 Ratings
Ease of writing custom tags00 Ratings9.01 Ratings
Rules-driven tag execution00 Ratings9.01 Ratings
Tag performance monitoring00 Ratings9.01 Ratings
Page load times00 Ratings10.01 Ratings
Mobile app tagging00 Ratings9.01 Ratings
Library of JavaScript extensions00 Ratings8.01 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Acquia Digital Experience Platform
-
Ratings
Amperity
9.0
1 Ratings
10% above category average
Standard visitor segmentation00 Ratings9.01 Ratings
Behavioral visitor segmentation00 Ratings10.01 Ratings
Traffic allocation control00 Ratings9.01 Ratings
Website personalization00 Ratings8.01 Ratings
Customer Data Management
Comparison of Customer Data Management features of Product A and Product B
Acquia Digital Experience Platform
-
Ratings
Amperity
9.7
1 Ratings
14% above category average
Account Scoring00 Ratings9.01 Ratings
Customer Data Governance00 Ratings10.01 Ratings
Data Connectors00 Ratings9.01 Ratings
Data Enhancement00 Ratings10.01 Ratings
Data Ingestion00 Ratings10.01 Ratings
Data Storage00 Ratings10.01 Ratings
Data Visibility00 Ratings10.01 Ratings
Event Data00 Ratings9.01 Ratings
Identity Resolution00 Ratings10.01 Ratings
Best Alternatives
Acquia Digital Experience PlatformAmperity
Small Businesses
Yext
Yext
Score 8.9 out of 10
Klaviyo
Klaviyo
Score 8.8 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Bloomreach Composable Personalization Cloud
Bloomreach Composable Personalization Cloud
Score 8.8 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Bloomreach Composable Personalization Cloud
Bloomreach Composable Personalization Cloud
Score 8.8 out of 10
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User Ratings
Acquia Digital Experience PlatformAmperity
Likelihood to Recommend
8.3
(93 ratings)
9.0
(2 ratings)
Likelihood to Renew
8.9
(11 ratings)
-
(0 ratings)
Usability
7.7
(2 ratings)
-
(0 ratings)
Support Rating
9.0
(5 ratings)
-
(0 ratings)
Implementation Rating
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
8.1
(73 ratings)
-
(0 ratings)
User Testimonials
Acquia Digital Experience PlatformAmperity
Likelihood to Recommend
Acquia
It made it super easy to upgrade 300+ Drupal sites to the latest major version in 12 weeks, end to end. It is easy to deploy legal changes and updates to components at scale. Turnkey service to deploy new environments and to clone sites. There are no ecosystem lock-in principles for Customer service/success services and professional services for new approaches.
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Amperity
I think Custora is a great fit for B2C companies that are trying to take their relationship marketing programs to the next level and outside of basic segmentation. It's a great platform to consolidate all customer, order history, and campaign history type data into one platform to obtain a 360 degree view of the customer. Additionally I would say, if an organization is resource constrained from an analytics perspective, the platform also makes great sense to invest in. It provides out of the box predictive analytics, and custom lifecycle triggers to align a retention marketing program around. Outside of the upfront work to get the platform up and running, it's very marketer friendly to utilize
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Pros
Acquia
  • It's fast, no lag time
  • Exceptionally good support. When there's a problem, you reach out to your account manager who either fixes the issue or gets you to the right person. We've had no downtime.
  • Platform is very accessible to those who know how to manage the back end software.
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Amperity
  • Real-time insights are spot on with minimal millisecond differences
  • Customer profile creation is on point with very good data unification capabilities
  • Data ingestion from multiple sources and cleaning of PII data
  • The insights engine is highly refined even having behavioural insights capability
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Cons
Acquia
  • Support responds pretty quickly to critical tickets, but they can be slow to respond on non-urgent items. Some of what we experienced may have been related to a newer ticketing system recently implemented.
  • Standard support covers business days/hours but only critical support is available outside those times. We typically schedule our website updates for the weekend or "off" hours when only critical support is available.
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Amperity
  • Currently there are limitations with the number of personas that can be built in the instance, it would be great to have more flexibility here
  • We occasionally see issues with lists delivered to our ESP from the platform. Not a major problem, but could be an area of improvement
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Likelihood to Renew
Acquia
We're moving away from Drupal as a platform. Drupal 8 and 9 were simply too overburdened and difficult to maintain compared to other offerings. PHP seems like a dying language so we are currently in the process of migrating all of our Drupal 7 functionality and custom modules to a Python/Django/Wagtail platform. This doesn't mean Acquia isn't a great service, they are professional and top-knotch, but the only way we'd say with them is if I didn't complete the migration.
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Amperity
No answers on this topic
Usability
Acquia
It's a great user interface. It's always being updated and I've never noticed a bad update that increased the complexity or reduced
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Amperity
No answers on this topic
Support Rating
Acquia
Every time we have had an issue, Acquia support has responded promptly and worked with us as a team to solve the problem. The Acquia support team is global and we have literally had interactions with all of their support offices, yet the experience has been the same - top notch
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Amperity
No answers on this topic
Implementation Rating
Acquia
It was implemented when I got there. I don't know how it was prior.
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Amperity
No answers on this topic
Alternatives Considered
Acquia
We chose Acquia for a much better UI that gave non-analytical marketers and easy to use tool where they could create their own reports. The campaign side of things also had an easier to use UI as well, that made the targeting of audiences much easier.
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Amperity
Amperitiy's data model is much more refined compared to the competition which makes it ideal for firms looking for a no-nonsense CDP. However, it lacks campaigns and delivery features when compared to some other CDP providers like mParticle and Clevertap. The pricing is good and the usage-based pricing ensures that even small to mid-sized teams can afford it. Support can be improved though.
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Scalability
Acquia
The DXP tools can handle millions of requests and can scale automatically to fit your needs. We have clients that use only part of the DXP tools and have a small usage, but even in these cases they see great value in using tools like personalization and CDP.
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Amperity
No answers on this topic
Return on Investment
Acquia
  • Acquia has helped us to stabilize and optimize our website performance, lowering page load times and dramatically decreasing the frequency of issues experienced by end-users.
  • Acquia SOLR search provided a much-improved search experience on our website.
  • Acquia's PCI-compliant hosting has helped us to remain compliant and cyber-secure.
  • We are working to implement Acquia Site Studio and Acquia Personalization now and expect those to improve our operation agility and ability to drive more relevant experiences to our various website visitors.
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Amperity
  • Overall we have been able to increase the mix of triggered related revenue in email from 20% to 50% of total revenue after implementing Custora's lifecycle triggers
  • We've also seen one off email tests with incremental conversion rates up to 75% when utilizing Custora personas to personal communications
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ScreenShots