ActiveDEMAND vs. Sender

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveDEMAND
Score 9.0 out of 10
Small Businesses (1-50 employees)
ActiveDEMAND is an integrated marketing automation platform that is designed to bring together online marketing tools into a single application. This platform focuses on helping both novice and expert marketers set up, manage and execute campaigns with a focus on measuring business results such as conversions and leads.
$3
Per Phone Number/mth
Sender
Score 5.3 out of 10
N/A
Sender.net is email marketing software tailored for e-commerce and small business marketing. It is highly focused on user-friendly experience and interface, with features for automating processes and boosting email marketing response, which aim to save users 2x time to send beautiful newsletters. Sender.net includes: drag&drop design builder.
$11
Up to 5 000 subscribers and up to 60 000 emails/month.
Pricing
ActiveDEMANDSender
Editions & Modules
Call Tracking
$3
Per Phone Number/mth
Email Marketer
$7
Per Month [Unlimited Users]
Small Business Marketer
$69
Per Month [Unlimited Users]
Corporate Marketer
$199
Per Month [Unlimited Users]
Agency Marketer
$799
Per Month [Unlimited Users]
Up to 5 000 subscriber plan
$11
Up to 5 000 subscribers and up to 60 000 emails/month.
Up to 10 000 subscriber plan
$22
Up to 10 000 subscribers and up to 120 000 emails/month.
Up to 25 000 subscriber plan
$58
Up to 25 000 subscribers and up to 300 000 emails/month.
Up to 50 000 subscriber plan
$117
Up to 50 000 subscribers and up to 600 000 emails/month.
Up to 100 000 subscriber plan
$235
Up to 100 000 subscribers and up to 1 200 000 emails/month.
Offerings
Pricing Offerings
ActiveDEMANDSender
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsYou can choose from Monthly Plans or Prepaid Credits (Pay-as-you-go).
More Pricing Information
Features
ActiveDEMANDSender
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveDEMAND
9.5
2 Ratings
21% above category average
Sender
7.5
3 Ratings
8% below category average
WYSIWYG email editor9.22 Ratings8.03 Ratings
Dynamic content9.62 Ratings5.02 Ratings
Ability to test dynamic content9.62 Ratings6.02 Ratings
Landing pages9.02 Ratings00 Ratings
A/B testing9.62 Ratings00 Ratings
Mobile optimization9.62 Ratings9.02 Ratings
Email deliverability reporting9.62 Ratings8.93 Ratings
List management9.22 Ratings8.93 Ratings
Triggered drip sequences9.62 Ratings7.02 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveDEMAND
9.0
2 Ratings
15% above category average
Sender
-
Ratings
Lead nurturing9.62 Ratings00 Ratings
Lead scoring and grading9.02 Ratings00 Ratings
Data quality management8.62 Ratings00 Ratings
Automated sales alerts and tasks8.62 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveDEMAND
9.4
2 Ratings
22% above category average
Sender
-
Ratings
Calendaring9.62 Ratings00 Ratings
Event/webinar marketing9.22 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveDEMAND
8.6
2 Ratings
13% above category average
Sender
-
Ratings
Social sharing and campaigns8.62 Ratings00 Ratings
Social profile integration8.62 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveDEMAND
9.2
2 Ratings
20% above category average
Sender
8.8
3 Ratings
13% above category average
Dashboards8.82 Ratings8.43 Ratings
Standard reports9.22 Ratings8.93 Ratings
Custom reports9.62 Ratings9.02 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveDEMAND
9.6
2 Ratings
24% above category average
Sender
-
Ratings
API9.01 Ratings00 Ratings
Role-based workflow & approvals9.01 Ratings00 Ratings
Customizability9.62 Ratings00 Ratings
Integration with Salesforce.com10.01 Ratings00 Ratings
Integration with Microsoft Dynamics CRM10.01 Ratings00 Ratings
Integration with SugarCRM10.01 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ActiveDEMAND
-
Ratings
Sender
10.0
1 Ratings
19% above category average
Link Tracking00 Ratings10.01 Ratings
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ActiveDEMANDSender
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Score 9.6 out of 10
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Score 10.0 out of 10
Medium-sized Companies
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Enterprises
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All AlternativesView all alternativesView all alternatives
User Ratings
ActiveDEMANDSender
Likelihood to Recommend
9.6
(2 ratings)
4.5
(3 ratings)
User Testimonials
ActiveDEMANDSender
Likelihood to Recommend
JumpDEMAND Inc.
When choosing a marketing automation system, it is important to think of what exactly you want it to do. I think no matter what you are hoping to get out of a marketing automation platform, you can achieve it with ActiveDEMAND. It can be used for simple/basic marketing email sending and campaign execution or it can be used to develop a microsite, create sales and marketing kiosks, run multi-step campaigns, host protected assets or whatever you want to do with it. You can easily choose (or ignore) the modules and features to be as creative as you choose to be.
Read full review
Sender.net
It is very well suited for sending newsletters. With Sender.net, an organization can build its brand. Its transactional email features also help organizations to increase revenue.
Read full review
Pros
JumpDEMAND Inc.
  • Customer Service - this company EXCELS at customer service, always answering our questions and being helpful.
  • Innovative Ideas - they stay on top of the trends in marketing, offer ways for us to incorporate these items into our efforts.
  • Friendly staff - the staff at ActiveDEMAND are great to work with and are responsive to our needs.
Read full review
Sender.net
  • UI seemed fine/standard
  • Price/free plan is generous
  • Basic features were good/standard
Read full review
Cons
JumpDEMAND Inc.
  • Reporting - Though the reporting is extensive and very very good... I sometimes miss a simplified view of email opens/clicks/link clicks etc.
  • Don't get me wrong, you can get to this data in ActiveDEMAND relatively easily, the default views through the campaign dashboard are just quite detailed (which some people would probably prefer) and I just don't think that we need that level of reporting on first glance. That being said, I do love the option to drill down and uncover the complex detailed data when i do want it (ActiveDEMAND is very good at this).
  • One element of reporting that I would also like would be an event registrant report showing all registered people (this part exists) and their responses on the registration form they completed to register for the event. (These things would be dietary restrictions, industry, customized responses to other event related questions).
  • I also wish the reports autorefreshed more frequently.
  • ICS Files - Right now there are work arounds for loading an ICS file (Calendar meeting invite file) that can be accessed in campaign assets. I just wish this was more native to the tool.
  • Archive Filing - Now, first of all, it is so amazing that ActiveDEMAND even has an archiving feature... I LOVE this. One small downside, however, is that the archiving cannot be organized using a folder structure or anything. I would like to be able to group my live events together, then group my webinars together etc.
Read full review
Sender.net
  • Better graphics it looks like its from 1995 sometimes
  • Better templates to be used
  • They talk a lot about newsletters and we weren't really impressed with it
  • Better customer support
Read full review
Alternatives Considered
JumpDEMAND Inc.
Vertical Response wasn't a full marketing platform at the time when we used it, but it was clunky and the tech support wasn't easy to use. I like the one-on-one response we get from ActiveDemand and really being on a first name basis with the folks there
Read full review
Sender.net
Its deliverability makes it more effective than other email marketing tools. It gives more than satisfactory results. And that shows in my organization's sales revenue.
Read full review
Return on Investment
JumpDEMAND Inc.
  • Simplified email marketing and event management
  • Better tracking of leads
  • Better intelligence about which initiatives are working well and where future opportunities lie
  • Less reliant on IT department/third party to execute our online marketing
Read full review
Sender.net
  • Unable to use it due to poor deliverability
Read full review
ScreenShots

ActiveDEMAND Screenshots

Screenshot of Drag-and-drop workflow interface makes it easy to configure hundreds of campaignsScreenshot of Watch lead and campaign performance in real-time from dashboardsScreenshot of Manage your landing pages, email campaigns, social media posts and more all in one interface

Sender Screenshots

Screenshot of Pick a pre-made free template from library.Screenshot of Easy to use interface.Screenshot of Email campaigns management.Screenshot of Subscribers management and segmentation.Screenshot of Easy to use drag&drop design builder.Screenshot of Detailed reporting.