ActiveTrail vs. GetResponse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveTrail
Score 8.0 out of 10
N/A
ActiveTrail maintains a near 100% delivery rate to inbox with full anti-spam compliance, manages ISP relations, supports multiple languages, enables user-friendly creation of email business communications (including campaigns and newsletters), includes pre-designed responsive templates, and provides advanced reporting and analytics so companies can optimize their use of email and attain higher return on investment. The vendor's goal is to offer a personal touch in the impersonal era of…N/A
GetResponse
Score 8.0 out of 10
N/A
GetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.
$19
per month
Pricing
ActiveTrailGetResponse
Editions & Modules
No answers on this topic
FREE
$0
per month Up to 500 contacts
BASIC
$19
per month Up to 1,000 contacts
PLUS
$59
per month Up to 1,000 contacts
PROFESSIONAL
$119
per month Up to 1,000 contacts
MAX and MAX²
Custom (contact us)
per year
Offerings
Pricing Offerings
ActiveTrailGetResponse
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Features
ActiveTrailGetResponse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
8.9
22 Ratings
13% above category average
WYSIWYG email editor00 Ratings9.021 Ratings
Dynamic content00 Ratings8.016 Ratings
Ability to test dynamic content00 Ratings8.715 Ratings
Landing pages00 Ratings9.016 Ratings
A/B testing00 Ratings9.019 Ratings
Mobile optimization00 Ratings9.022 Ratings
Email deliverability reporting00 Ratings10.022 Ratings
List management00 Ratings9.021 Ratings
Triggered drip sequences00 Ratings8.217 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
9.0
1 Ratings
15% above category average
Lead nurturing automation00 Ratings9.01 Ratings
Lead scoring and grading00 Ratings9.01 Ratings
Data quality management00 Ratings9.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
9.0
1 Ratings
17% above category average
Event/webinar marketing00 Ratings9.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
9.0
1 Ratings
18% above category average
Social profile integration00 Ratings9.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
9.7
22 Ratings
26% above category average
Dashboards00 Ratings10.022 Ratings
Standard reports00 Ratings10.021 Ratings
Custom reports00 Ratings9.016 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveTrail
-
Ratings
GetResponse
8.3
1 Ratings
9% above category average
API00 Ratings10.01 Ratings
Customizability00 Ratings9.01 Ratings
Third-party software integrations00 Ratings6.01 Ratings
Best Alternatives
ActiveTrailGetResponse
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
Vbout
Vbout
Score 9.4 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ActiveTrailGetResponse
Likelihood to Recommend
-
(0 ratings)
9.0
(24 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
ActiveTrailGetResponse
Likelihood to Recommend
ActiveTrail LTD.
No answers on this topic
GetResponse
GetResponse is perfect for small to medium businesses. For a large business, it certainly could be used in some areas. One example would be for clients that are looking to get started with email marketing. I would not expect it to run a business as Salesforce or Keep. However, GetResponse is robust enough and has a solid suite of tools that would serve a medium or small business quite well. And of course, if a company is just looking for an email marketing solution GetResponse would be ideal. And to go even further, depending on the level of service you use, GetResponse has the potential to do things you might have been using separate tools for. Building funnels, the ability to host webinars, building landing pages. It's all there and it is priced very well.
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Pros
ActiveTrail LTD.
No answers on this topic
GetResponse
  • Email creation—A simple interface and a variety of tools make it easy to create very attractive emails quickly.
  • List building—GetResponse is ideal for setting-up and using any number of segmented lists/
  • Forms and landing pages—These tools are also fairly strong, however, GetResponse (ironically) does not provide responsive forms for mobile, which I would think would be an urgent problem. They have so far not addressed it.
  • Customer support—Customer support via chat and email is strong. It's disappointing the company has pulled the plug on live phone-in support.
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Cons
ActiveTrail LTD.
No answers on this topic
GetResponse
  • The email editor is kind of a nightmare. Elements don't move or behave how you'd expect, the font choices are limited and pretty lame, adding new elements is difficult or often impossible... the whole thing feels 5+ years outdated. Buggy, slow, and extremely limited in functionality.
  • The entire UI feels similarly outdated and slow--just seems like GetResponse hasn't kept up with the curve of the market in terms of performance or aesthetics.
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Likelihood to Renew
ActiveTrail LTD.
No answers on this topic
GetResponse
As I mentioned before. I believe that the platform is easy to use. Simple and easy process from start to finish. Email efficient and get to the client quickly. Catch errors that would prevent getting to where i need it to go. Overall great experience and would renew without question
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Support Rating
ActiveTrail LTD.
No answers on this topic
GetResponse
Excellent general support. However, in case of an escalation, their turnaround time over email (follow through) can go higher
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Alternatives Considered
ActiveTrail LTD.
No answers on this topic
GetResponse
Not the top of the heap and certainly far from the bottom. GR is arguably one of the best solutions for Home based or small shops. It is out of the box whereas some of the others are not as complete or more difficult to unpack. It lacks some features but over-delivers on others.
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Return on Investment
ActiveTrail LTD.
No answers on this topic
GetResponse
  • Only negative. They cleaned our entire contact list.
  • We had to start over with Get Response. Now that they have forcefully freed us, we'll be redownloading our actual customer and prospect list from our CRM.
  • They will not refund us. We paid for a year and they gave us 5 months. So we are also out $5,000.
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ScreenShots

ActiveTrail Screenshots

Screenshot of DashboardScreenshot of Marketing funnelsScreenshot of Landing page templatesScreenshot of Email templatesScreenshot of Predictive Delivery (ON)Screenshot of Sign up form templates