GetResponse - there are better options
Overall Satisfaction with GetResponse
GetResponse has been our primary mass email delivery service for several years, used across a few departments, primarily for marketing but occasionally for more specific use cases. We use it for our daily newsletter which goes out to tens of thousands, we use it for directed promotional emails for our products and services, and we have used it to segment our email list into more specific groups.
Pros
- Great deliverability--GetResponse does a great job of getting your emails to as many people as possible (rather than sending to Spam/Junk, etc.)
- "Perfect Timing" feature--More recently, I personally use another service at our company instead of GetResponse, and the one feature I particularly miss is the "perfect timing" function, where the platform will analyze user data, time zones, etc., to deliver your email to each recipient during whatever window of time they're most likely to read it.
- A good selection of pre-made templates. Few of them are particularly stunning, but it's good that they have a large selection to use as a jumping off point for a more customized email.
Cons
- The email editor is kind of a nightmare. Elements don't move or behave how you'd expect, the font choices are limited and pretty lame, adding new elements is difficult or often impossible... the whole thing feels 5+ years outdated. Buggy, slow, and extremely limited in functionality.
- The entire UI feels similarly outdated and slow--just seems like GetResponse hasn't kept up with the curve of the market in terms of performance or aesthetics.
- Our marketing emails have been much more professional, scheduled, beautiful, and manageable since switching AWAY from GetResponse, so in that sense the platform did not provide the kind of ROI we'd prefer.
- For delivering our regular daily newsletter, GetResponse has served us well and has delivered at an above-average rate to our mailing list.
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