Adapt.io vs. Cognism

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adapt.io
Score 8.0 out of 10
N/A
Adapt.io is a unified sales acceleration platform whose creators promise that it helps companies across the globe take control of their marketing and sales campaigns/strategies with industry-leading products—Lead Builder, and Prospector. The vendor states that Adapt.io brings data and technology in one place for sales teams to drive more revenue and marketing teams to generate more leads and conversions. According to the vendor, Adapt.io's B2B database adapts to the latest…N/A
Cognism
Score 7.9 out of 10
N/A
Cognism is a prospecting software suite from the company of the same name in London. The suite includes tools to enrich sales data and sync sales data across sources to produce context and refresh opportunities, organize outbound prospecting, and improve prospecting and sales activities conducted in Salesforce or in LinkedIn Sales Navigator.N/A
Pricing
Adapt.ioCognism
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adapt.ioCognism
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adapt.ioCognism
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Adapt.ioCognism
Prospecting
Comparison of Prospecting features of Product A and Product B
Adapt.io
7.2
1 Ratings
6% below category average
Cognism
-
Ratings
Advanced search7.01 Ratings00 Ratings
Identification of new leads7.01 Ratings00 Ratings
List quality6.01 Ratings00 Ratings
List upload/download7.01 Ratings00 Ratings
Ideal customer targeting7.01 Ratings00 Ratings
Load time/data access9.01 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Adapt.io
7.3
1 Ratings
5% below category average
Cognism
-
Ratings
Contact information6.01 Ratings00 Ratings
Company information8.01 Ratings00 Ratings
Industry information8.01 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Adapt.io
6.4
1 Ratings
14% below category average
Cognism
-
Ratings
Salesforce integration6.01 Ratings00 Ratings
Company/business profiles6.01 Ratings00 Ratings
Automatic data refresh7.01 Ratings00 Ratings
Tags7.01 Ratings00 Ratings
Filters and segmentation6.01 Ratings00 Ratings
Best Alternatives
Adapt.ioCognism
Small Businesses
Lead411
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Score 9.1 out of 10
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Score 9.1 out of 10
Paperflite
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Score 9.4 out of 10
Enterprises
D&B Hoovers
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Score 8.9 out of 10
Paperflite
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Score 9.4 out of 10
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User Ratings
Adapt.ioCognism
Likelihood to Recommend
6.0
(1 ratings)
8.5
(2 ratings)
User Testimonials
Adapt.ioCognism
Likelihood to Recommend
Adapt.io
This is best suited if you are doing cold outreach and want to get in touch with people with specific roles, in specific industries, and locations. For example, I can choose the United States or some states therein and then choose a number of employees in a company, revenue and also the level of seniority (CXO, VP etc.)of the particular person and find his details. Adapt.io gives the correct email address of these people along with the complete information of the company. As far as prospecting and contact discovery is concerned there is not scenario where Adapt.io is not useful.
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Cognism
In terms of giving "upfront" info about the data, Cognism is well suited. I've used Lusha and LeadIQ in the past, and they don't give insights on DNC as Cognism does. They also don't give a headsup on whether the phone number is direct, mobile, or office and the only way to find that out is through calling those phone numbers directly.
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Pros
Adapt.io
  • Finding email addresses of potential clients.
  • Company info in terms of revenue and number of employees
  • Contact discovery in terms of location, role and industry
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Cognism
  • They give us a headsup if the phone number is direct, mobile, or HQ
  • They advise us if the email is verified - that reduces our bounce rate.
  • They also advise us if our prospect's number is in the DNC list
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Cons
Adapt.io
  • I don't see any need of improvement
  • Industry Filters can be more specific.
  • Number of credits are less.
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Cognism
  • Data are not 100% accurate, which is normal for every data enrichment tool. But at least we could flag it to them so they could improve it.
  • Sometimes, I'm having problems exporting info into SFDC.
  • Wish I could also export the contacts directly to Outreach.
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Alternatives Considered
Adapt.io
Adapt.io id pretty much similar to all the above tools (Lusha, Seamless.ai, hunter, D&B hoovers) The interface is easy on the eyes and the search time is quick. However the most important criterion is the accuracy of the data, if you get incorrect email ID and you use your SMTP to send mails with incorrect IDs it will spoil you domain reputation and your domain may even get black listed. The accuracy of Adapt is good. however there were cases where the company information was not available, this is in comparison to the tools like Lusha and Seamless. Good tool to use but maybe a bit expensive since the credits given are less
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Cognism
Data quality for phone numbers in APAC
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Return on Investment
Adapt.io
  • Helped me increase the volume of outreach
  • Helped me find relevant data of people to connect with
  • The ROI can take time to achieve as the number of credits are less.
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Cognism
  • We were able to reach prospective customers through phone or email
  • We save time not dialing office numbers, because Cognism gives us a heads up on that
  • We don't annoy prospects who don't want unsolicited phone calls, since Cognism advise us if the number is in DNC
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ScreenShots