TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdCheck (discontinued)

    Score3.2 out of 10
    N/AAdCheck was a URL tracking link verification tool that offered insight into offer links: re-direct chain, click spamming, pop-ups or missing link parameters, etc. The tool has been discontinued and is no longer available for sale.N/A

    MGID

    Score9 out of 10
    N/AMGID offers companies a native advertising platform. The platform, which targets 850 million unique readers with 165 billion recommendations monthly, aims to help publishers retain audiences and monetize traffic. The vendor claims MGID helps clients boost brand performance and awareness for by connecting them to unique audiences, at the right time, with the right content. MGID offers clients a 360 solution, from planning and strategy to delivery and reporting, and…N/A

    Taboola

    Score8.6 out of 10
    N/ATaboola is a native advertising platform from the company of the same name in New York for publishing "recommended" content in a variety of popularly visited news sites and spaces. Taboola is partnered with many publishers (the Atlantic, Tribune, MailOnline, Business Insider, etc.).

    $10

    Starting Price Per Day

    Pricing
    AdCheck (discontinued)MGIDTaboola
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Campaigns
    $10.00
    Starting Price Per Day
    Offerings
    Pricing Offerings
    AdCheck (discontinued)MGIDTaboola
    Free Trial
    NoNoNo
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    AdCheck (discontinued)MGIDTaboola
    Considered Multiple Products
    Discontinued Products
    No answer on this topic
    MGID
    No answer on this topic
    Taboola
    Chose Taboola
    Taboola is the middle ground between the two. Policy ensures that only quality content and creatives are distributed, but they aren't extremely strict about what kind of content can be shown. Brax isn't in the list, but it is a great supplementary tool for Taboola. However, …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    60%
    Would buy again
    3 Answers
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    60%
    Delivers good value for the price
    3 Answers
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    60%
    Happy with the feature set
    3 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    60%
    Lived up to sales and marketing promises
    3 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    80%
    Implementation went as expected
    4 Answers
    Best Alternatives
    AdCheck (discontinued)MGIDTaboola
    Small Businesses
    Google AdMob
    Score6.9 out of 10
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Medium-sized Companies
    No answers on this topic
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Enterprises
    No answers on this topic
    AdSense
    Score8.7 out of 10
    AdSense
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AdCheck (discontinued)MGIDTaboola
    Likelihood to Recommend
    9.0
    (2 ratings)
    -
    (0 ratings)
    8.0
    (10 ratings)
    Usability
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    -
    (0 ratings)
    2.9
    (5 ratings)
    User Testimonials
    AdCheck (discontinued)MGIDTaboola
    Likelihood to Recommend
    Discontinued Products
    Our main CRM is Adcomm and the AdCheck app allows us to run clients' validations. It also allows us to check clients' subscriptions to our provided services and tools. It works as a virtual assistant to our marketing strategies. It also tailors to our clients and our offers. The time I do not use AdCheck is when I am collaborating internally with other team-members
    Incentivized
    Read full review
    MGID
    No answers on this topic
    Taboola
    If you want to have your company advertised on news websites across the United States then Taboola is perfect. If you're looking for clicks and impressions but not so much interested in traffic that is highly engaged and converting often then I'd suggest Taboola as an option to run traffic, too. This is the perfect platform for grey-hat offers and similar ideas. I wouldn't suggest it for running ads on your website due to some strict conditions and the fact that it might not necessarily play nice with traffic coming from Facebook.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • URL's verification and authenticity
    • Integration of real offers
    • Recognizes spams, bots and other cyber threats
    Incentivized
    Read full review
    MGID
    No answers on this topic
    Taboola
    • A good value on clicks -- they have visitors for all CPCs!
    • Worldwide reach and relatability -- so many providers use Taboola. It's very easy to reach your audience wherever.
    • High quality -- their policies ensure that only enjoyable, modest content is provided.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Personalization of individual profiles
    • Loyalty member programs
    • Offered in different languages
    Incentivized
    Read full review
    MGID
    No answers on this topic
    Taboola
    • I would like to see an easier way to exclude irrelevant sites that our ads received impressions or clicks on.
    • Being able to bid on specific sites only.
    Incentivized
    Read full review
    Usability
    Discontinued Products
    No answers on this topic
    MGID
    No answers on this topic
    Taboola
    It was pretty straightforward getting an account set up and having an account rep assigned. Compared to some other platforms Taboola is actually rather intuitive when it comes to navigating the user interface. Pixel implementation was easy and we didn't have any discrepancies tracking conversions. Also the ability to target LALs was very useful and semi-straightforward to upload.
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    No answers on this topic
    MGID
    No answers on this topic
    Taboola
    We have a point of contact in Taboola and he has been really great in supporting our campaign. He helped us set up the initial campaign, answered our questions related to the campaign and even agreed when I asked for a lower CPC. Also, while he tried to encourage us to spend more, he never pushed us to the point that it gets annoying.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    it's much cheaper than the rest so far. Has more benefits than other software out there. Integrate with our CRM to give us a better and simple experience. You can try it for free with no liable ties to the product. Easy to use and to manage. Sleek and innovative design
    Incentivized
    Read full review
    MGID
    No answers on this topic
    Taboola
    Outbrain doesn't charge a fee for automatic credit card billing. Often Outbrain CPC for the same content is cheaper but not always. The Outbrain UX is not as good as Taboola but recent changes had made them better than they used to be. In Outbrain you can not change images or titles once they are submitted. You also can not clone campaigns which you can do with Taboola
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Saves time by giving detailed reports on clicks and spam
    • It can be expensive if you do not know how to use it
    • It gives me peace of mind knowing I have a smart ad virtual assistant
    Incentivized
    Read full review
    MGID
    No answers on this topic
    Taboola
    • Taboola campaigns have had positive effects on top of funnel activities and engagement metrics though the traffic is not always as qualified as one would like. You will need to carefully tailor your campaign to squeeze out the most relevant traffic.
    Read full review
    ScreenShots

    MGID Screenshots

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