Taboola Is Great For Targeting A Wider Audience & Getting Results
Updated August 25, 2020

Taboola Is Great For Targeting A Wider Audience & Getting Results

Garegin Baghdasaryan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Taboola

Taboola is used by our SEM team to run display/native campaigns to target a wider audience. It helps us target users that we otherwise would not be able to show ads.
  • Custom targeting
  • Remarketing
  • Easy to use user interface
  • Great customer service
  • I would like to see an easier way to exclude irrelevant sites that our ads received impressions or clicks on.
  • Being able to bid on specific sites only.
  • Helped get more leads.
  • Positive ROI.
We saw lower CPCs on Taboola when running a cost per click campaign. We also had a better conversion rate.
Support on Taboola has been great. We have always been in constant communication with their team and they have answered all of our questions and helped us when we had any issues or concerns.

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Would you buy Taboola again?


I think Taboola is great for either lead gen or for shopping product sites. I would definitely have a full-time person running the campaigns. If not managed properly, things can get out of hand with costs going up and conversion rates dropping.

Taboola Feature Ratings