What users are saying about
9 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.5 out of 100
13 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7 out of 100

Likelihood to Recommend

AdClarity

AdClarity is an amazing tool when you need to get some webpage from another location. It has lots of different location around the world, well organised by continent, which allow you (according your subscription) emulate easily each one of your desired hits (like hit an American only website in Europe, or vice-versa, etc). For a non-professional users, allows you to do some "tricky" actions, like clean cookies or set a different device user-agent to emulate an mobile device, with simple actions (one or two clicks).Avoid using it to stream video when you pay by download size. Also avoid have multiple tabs/windows on your web browser when you are using this tool, it will refresh all of them.
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

Ad Metrix is well suited for teams that are directly tied to sales teams as well as teams that use DMP and other platforms to help target and retarget specific users for ads or site visits/views.
It may not be as useful if the organization is not targeting specific users or isn't interested in their consumption habits and what competitors are focusing on.
Anonymous | TrustRadius Reviewer

Pros

AdClarity

  • Get ideas for new placements
  • See creatives of my competitors
  • Find new verticals to advertise in
  • Completely SAAS
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

  • Site Analytics data - ComScore puts all of the stats you need in an easy to read dashboard. I don't need to search around like I do in Google Analytics to find out who is visiting my client's site, where they are browsing, how long they are engaging with the content. It's also really easy to integrate conversion data alongside website analytics. The webpage heat maps are also an awesome way to look at where people are engaging with the client's webpages.
  • Infographics, charts - I love how easy it is to pull a client ready chart that I can insert into a presentation for the client to show various stats pertaining to their campaigns (e.g. most visited pages, most viewed videos, MoM stats on orders/revenue/average order value.
  • Report Builder - Makes it simple to pull reports on site analytics that I can easily add filters to. I can get all the data I need in one report. I do a lot of presentation building for the clients on a monthly basis. This makes it more efficient for me to pull out sharable insights.
Anonymous | TrustRadius Reviewer

Cons

AdClarity

  • Paid keywords information
  • SEO analysis
  • Social media analysis
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

  • Deeper measurement in mobile, social and SVOD/OTT
  • Major networks are not included (e.g. Turn DMP)
  • Reach/frequency tool only allows for input of demo guarantee targeting
Joseph Alleruzzo | TrustRadius Reviewer

Likelihood to Renew

AdClarity

AdClarity 8.6
Based on 2 answers
Because it solves all the problems I needed and hardly has any problems.
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

No score
No answers yet
No answers on this topic

Support Rating

AdClarity

No score
No answers yet
No answers on this topic

Comscore Ad Metrix

Comscore Ad Metrix 8.0
Based on 1 answer
The staff is available pretty quickly for questions, but are not really around in-person to meet with me and my team. They are able to solve my problems online and do work sessions as needed via skype.
Joseph Alleruzzo | TrustRadius Reviewer

Alternatives Considered

AdClarity

Very similar product, they have the same purposes and also same features, only difference could be the costs.
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

They're both fairly similar in relaying data for us on our viewers. We've used comScore longer and are able to compare specific data to one another as well as competitor sites
Anonymous | TrustRadius Reviewer

Return on Investment

AdClarity

  • I was able to get more suitable, better converting traffic sources.
Anonymous | TrustRadius Reviewer

Comscore Ad Metrix

  • I have not used the tool long enough to determine myself, but my understanding is the team has been able to drive growth and sales significantly through the use of the tool.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

AdClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Comscore Ad Metrix

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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