AddSearch vs. Yext

We're very happy with the search results, and even better, the ability to impact the actual results with their weighting and priority tools. The integration was easy enough, but the expectations during the sales process was that the AddSearch team would handle more of the implementation. At the end of the day this wasn't a huge deal due to our internal engineering team, but is a caveat for others. We're happy to see continued development of the product and the infusion of AI in the feature set.

Incentivized

We have multiple branch locations throughout our market area. It's very challenging to manage the web listings for each location, with a large volume of listings across numerous platforms for each of those locations. Yext significantly reduces the workload by allowing me to make a single update and Yext automatically pushes the notifications across the other platforms

Incentivized

• Ease of use for admin
• Ability to impact results
• Integration within your own site
• Data
• Product improvements

Incentivized

• Yext is very, very user-friendly and easy to use.
• Yext provides information within the portal on how you can enhance your listings as well as how you can fix any issues with your listings that may exist.
• Yext's dedicated account managers can help you with any issues that may arise. For example our location pin on Apple Maps was wrong on one of our clinic listings and our Yext account manager reached out directly to Apple support and fixed the issue.

Incentivized

• Data exports
• Onboarding and expectation setting

Incentivized

• Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
• Annual contracts limit flexibility for smaller companies
• The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation

Incentivized

Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy

Incentivized

Have been very impressed with the support we receive from Yext. I always feel I am listened to and if I have any problems or concerns they are quickly addressed. I have multiple ways to obtain support, either technical or strategic support, and they are responsive. I couldn't ask for more.

Incentivized

AddSearch was not as customizable as the other solutions we looked at, but it was also seemed to be the easiest to integrate. Ultimately, the integration time took longer than expected, but was still relatively easy. The interface was an easier to use interface than the competitors we looked at. Price was also a factor as AddSearch was a lower cost.

Incentivized

We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!

Incentivized

• Our search results have significantly improved and increased click through rate by 15% just in the first two weeks
• We had no ability to tweak results with our previous solution and now we do. We've gone from 0 to 100 with the ability on that.

Incentivized

• Consistency in business listing management - without Yext, we would surely have more inconsistencies with our business address across the web. This can lead to poor communication to our customers, and potentially lost business if we lose trust as a reputable business.
• Yext saves me hours of legwork to manage numerous web listing platforms individually.

Incentivized