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3 Ratings
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Score 4.1 out of 101
8 Ratings
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Score 8.3 out of 101

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Likelihood to Recommend

AdGear Advertiser

Finding a large group of customers or leads to onboard to app and encourage use. Can be a struggle to find the best fit leads for your product as there can be greater levels of analytical information to filter potential leads by. Does the job when running a campaign to onboard
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Adobe Advertising Cloud

Adobe Advertising Cloud, in my opinion, is one of the best marketing management tools available in the market. Given its steep price range, it is definitely better suited for mid to large corporations. Its easy integration with Adobe Creative Cloud, and a whole host of other applications, which makes it very functional to use.
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Feature Rating Comparison

Ad Network Integration

AdGear Advertiser
3.5
Adobe Advertising Cloud
9.5
Data Transfer
AdGear Advertiser
4.0
Adobe Advertising Cloud
9.5
DSP integration
AdGear Advertiser
3.0
Adobe Advertising Cloud
9.5

Ad Campaigns

AdGear Advertiser
3.8
Adobe Advertising Cloud
8.5
Ad campaign creation
AdGear Advertiser
3.0
Adobe Advertising Cloud
8.9
Ad deployment
AdGear Advertiser
5.0
Adobe Advertising Cloud
7.5
Display advertising
AdGear Advertiser
4.0
Adobe Advertising Cloud
8.4
Ad display and retargeting segmentation
AdGear Advertiser
3.0
Adobe Advertising Cloud
8.5
Sequence targeting
AdGear Advertiser
4.0
Adobe Advertising Cloud
9.0

Ad Reporting & Analytics

AdGear Advertiser
4.2
Adobe Advertising Cloud
9.0
Ad dashboards
AdGear Advertiser
3.0
Adobe Advertising Cloud
8.9
Ad performance reports
AdGear Advertiser
5.0
Adobe Advertising Cloud
8.6
Ad conversion tracking
AdGear Advertiser
3.0
Adobe Advertising Cloud
9.0
Ad attribution reporting
AdGear Advertiser
6.0
Adobe Advertising Cloud
9.5
Cross-channel ad management
AdGear Advertiser
4.0
Adobe Advertising Cloud
8.8
Ad forecasting and optimization
AdGear Advertiser
4.0
Adobe Advertising Cloud
9.5

Pros

  • Easy setup
  • Smart product
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  • Using one platform I can manage my campaigns across multiple channels like social media, email marketing and even ad placements on specific websites.
  • The Adobe Analytics provides site data with audience segmentation to help make better-targeted decisions for clients.
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Cons

  • Slow design
  • Needs more analytics
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  • The initial learning curve with such exhaustive software tools can be very daunting.
  • Some of the automation scripts for managing workflows can be made more intuitive.
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Support

No score
No answers yet
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Adobe Advertising Cloud7.0
Based on 1 answer
They are super knowledgable and help in almost all situations, however sometimes I feel they put you on hold to find the answers themselves as they literally have said. "Can you hold a few minutes while I research that answer for you?" Most of the time they come back with a solution, other times they manually escalate it to someone else.
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Alternatives Considered

AdGear was the easiest tech to start on and it was my manager's choice. He enjoyed it though would get frustrated by the UI. I found it easy to use and set up; through lacking meaningful more insights into leads and lead generation to acquire important information when converting to users on the platform.
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Return on Investment

  • Helped onboard users
  • Lacked meaningful segmentation
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  • It's a fully managed service that makes it ideal for marketing individuals to have a one-stop location for viewing all their dashboards and track the performance of their ad campaigns.
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Screenshots

Adobe Advertising Cloud

Pricing Details

AdGear Advertiser

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Additional Pricing Details

Adobe Advertising Cloud

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details