What users are saying about

Adobe Social

39 Ratings

ScheduGram

4 Ratings

Adobe Social

39 Ratings
Score 6.7 out of 101

ScheduGram

4 Ratings
Score 8.2 out of 101

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Likelihood to Recommend

Adobe Social

Adobe Social is not well suited to any type of social publishing, reporting or listening, particularly on a large scale within a major enterprise. It can, on occasion, completely fail to do what is asked of it. Customer support is slow and representatives often don't even read the ticket properly and ask questions answered by the ticket.
No photo available

ScheduGram

If you need to schedule Instagram content, or if you need to manage multiple Instagram accounts, or if you want to be able to manage Instagram without using your phone or tablet, ScheduGram is for you!
If those things don't apply... then it probably isn't.
Ben Martin profile photo

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.4
ScheduGram
Boolean keyword searches
Adobe Social
2.2
ScheduGram
Filtering out noise/spam
Adobe Social
2.2
ScheduGram
Sentiment analysis
Adobe Social
2.2
ScheduGram
Broad channel coverage
Adobe Social
3.1
ScheduGram

Publishing

Adobe Social
3.2
ScheduGram
10.0
Content planning and scheduling
Adobe Social
4.2
ScheduGram
10.0
Audience targeting
Adobe Social
3.3
ScheduGram
Content optimization
Adobe Social
2.3
ScheduGram
Workflow management
Adobe Social
3.2
ScheduGram

Engagement

Adobe Social
2.2
ScheduGram
Automated routing and prioritization
Adobe Social
2.2
ScheduGram
Customer interaction histories
Adobe Social
2.2
ScheduGram
Bulk actions
Adobe Social
2.1
ScheduGram

Marketing

Adobe Social
2.1
ScheduGram
10.0
Lead generation
Adobe Social
2.1
ScheduGram
Content marketing
Adobe Social
2.2
ScheduGram
10.0
Paid media management
Adobe Social
2.1
ScheduGram
Campaigns and promotions
Adobe Social
2.2
ScheduGram

Channel coverage/integration

Adobe Social
3.0
ScheduGram
10.0
Twitter
Adobe Social
4.3
ScheduGram
Facebook
Adobe Social
3.3
ScheduGram
LinkedIn
Adobe Social
3.1
ScheduGram
Google+
Adobe Social
3.2
ScheduGram
Instagram
Adobe Social
3.0
ScheduGram
10.0
Pinterest
Adobe Social
3.0
ScheduGram
YouTube
Adobe Social
1.2
ScheduGram

Reporting/analytics

Adobe Social
2.2
ScheduGram
Campaign success analytics
Adobe Social
2.3
ScheduGram
Real-time tracking
Adobe Social
2.2
ScheduGram
Competitor analysis
Adobe Social
2.2
ScheduGram

Account management

Adobe Social
2.6
ScheduGram
10.0
Role-based user permissions & privileges
Adobe Social
3.2
ScheduGram
10.0
Mobile access
Adobe Social
2.0
ScheduGram

Pros

  • The approval process for posts is very straightforward.
  • If permissions are properly set up, it is very easy to write and schedule most types of posts.
  • The ability to set up custom moderation feeds is great.
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  • Creating and scheduling content for Instagram, including stories, feed, video, and multi-image posts. No one else provides this service.
  • Continuous improvement -- ScheduGram is always improving and adding more features. They're committed to always getting better, and it shows.
Ben Martin profile photo

Cons

  • It would be great if Adobe scheduled video uploads for Twitter.
  • A time change in a social post automatically puts the post back to Level 1 of approvals. It can be a big hassle to have to start the process over for such a small change.
  • Adobe uses a different algorithm to measure engagement our company does. It would be great to upload your own algorithm into Adobe.
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  • I'd love to see more metrics available.
Ben Martin profile photo

Likelihood to Renew

Adobe Social5.4
Based on 11 answers
Product is not evolving, gaps are never overcome, and reporting is poor. It's not an innovative product.
Chris Cartwright profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Social2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Social8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
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No score
No answers yet
No answers on this topic

Online Training

Adobe Social6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Adobe Social5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
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No score
No answers yet
No answers on this topic

Alternatives Considered

I would say that Adobe Social combines all the best qualities of its competitors into one platform. It has moderation capabilities similar to Buddy Media and publishing capabilities like Social Studio
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HubSpot recently added Instagram scheduling, and it's about as good as any other Instagram offering out there... except for ScheduGram. Only ScheduGram allows access to schedule the full gamut of Instagram content -- feed, stories, multi-image, location tagged, etc.
Ben Martin profile photo

Return on Investment

  • Scheduling posts for client approval has streamlined our process.
  • The inability to schedule video posts on Twitter has created extra work at times for Community Managers.
  • The analytics portion is hardly used anymore due to different algorithms, not a great return on investment.
  • Moderation through Adobe gives us a great way to keep track of engaged users on our pages.
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  • Without ScheduGram, we would not have been able to continue using Instagram, a key platform for our demographic.
Ben Martin profile photo

Pricing Details

Adobe Social

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

ScheduGram

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details