What users are saying about

Ahrefs

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Top Rated
95 Ratings
8 Ratings
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Score 6.7 out of 101

Ahrefs

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Top Rated
95 Ratings
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Score 9 out of 101

Add comparison

Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
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Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
Ahrefs
8.0
Keyword analysis
Advanced Web Ranking
5.0
Ahrefs
9.2
Backlink management
Advanced Web Ranking
7.0
Ahrefs
9.3
SERP ranking tracking
Advanced Web Ranking
7.5
Ahrefs
8.7
Page grader
Advanced Web Ranking
7.0
Ahrefs
8.0
Competitive analysis
Advanced Web Ranking
6.5
Ahrefs
9.1
Site audit / diagnostics
Advanced Web Ranking
7.0
Ahrefs
7.6
Site recommendations
Advanced Web Ranking
6.0
Ahrefs
6.9
Task management
Advanced Web Ranking
6.0
Ahrefs
5.0

SEO Channels

Advanced Web Ranking
7.0
Ahrefs
7.6
Local SEO
Advanced Web Ranking
7.0
Ahrefs
8.0
Social SEO
Advanced Web Ranking
6.5
Ahrefs
6.1
Mobile SEO
Advanced Web Ranking
8.0
Ahrefs
7.3
Global SEO
Advanced Web Ranking
6.5
Ahrefs
8.9

SEO Platform & Account Management

Advanced Web Ranking
7.7
Ahrefs
8.1
Multi-domain support
Advanced Web Ranking
8.0
Ahrefs
8.8
Integration with web analytics tools
Advanced Web Ranking
7.5
Ahrefs
7.4

Pros

  • It only costs $49/month, which is great for clients that are working with limited budgets (they're cost-conscious!)
  • Its ease of use – I've worked with plenty of cloud-based rank tracking programs before, and AWR was by far one of the cleanest and easiest to navigate. I could use it on my iPad and the user-touch interface was pretty seamless.
  • The info is updated in real-time. We were able to show our clients their live data while in meetings. It made us look good, and it made our clients feel better about the service they were paying for.
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  • The index of links updates very often
  • The export features allow easy data cross analysis with other data sources
  • The price is well worth the return of service and usefulness
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Cons

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
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  • It's been great, sometimes you have to watch the tutorial to learn how to use the tools though as it gets a little complicated.
  • Nothing else I can think of
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Likelihood to Renew

No score
No answers yet
No answers on this topic
Ahrefs8.0
Based on 4 answers
Ahrefs recently became more expensive. While they offer a large web index of backlinks, some of the modules of analysis available in similar tools make them a better value in many respects. Ahrefs continues to update their interface, but the accuracy of link counts and new/lost data modules calls into question the validity of the provided information.
No photo available

Usability

No score
No answers yet
No answers on this topic
Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
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Alternatives Considered

There's a ton of competition for AWR but in all honesty, if you're on a budget, I'd advise going with this one. It gets you pretty accurate results, updates their info in real time, and all for about $49/month base price. It's pretty good software for the money that you're paying
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All the competing tools I have used seem to focus on one or two key strengths and then include other features kind of half-baked. Ahrefs is the only tool that feels like they have considered and encompassed all features fully thought out.
Caleb Kingston profile photo

Return on Investment

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
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  • ROI is definitely positive, as the price is relatively low for such a useful tool. It's hard to quantify the positive impact Ahrefs had on our projects, but it was definitely very helpful (in finding reasons for sudden drops in rankings and discovering new strategies by just looking at competitors using Ahrefs).
No photo available

Pricing Details

Advanced Web Ranking

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details