Adzooma vs. Cordial

This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through

Incentivized

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.

Incentivized

• Integrates multiple Paid search platforms into one place
• Integrations - everything works
• Adjust and edit paid search accounts, such as Google Ads
• Use all features in paid platforms
• Monitoring and tracking
• Metrics of all accounts added

Incentivized

• Provides helpful desktop and mobile previews.
• Sends emails reliably.
• Allows for pretty robust audience rules.

Incentivized

• Creating ads for Youtube videos

Incentivized

• Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
• A lot of the templating must be built from scratch.
• Deliverability insights (out of the box) could be expanded further.

Incentivized

Very usable platform, easy to get set-up, used and integrated with your tools

Incentivized

Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.

Incentivized

Choose Adzooma because it offers a great introductory free starter package that provides great onboarding and management.

Incentivized

Cordial by far has the best UI for simple navigation

Incentivized

• Saved on ad spent
• Automation to avoid spending too much

Incentivized

• Best to manage your clients' business.
• Not ideal for freelancers.

Incentivized