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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adzooma

    Score8.3 out of 10
    Small Businesses (1-50 employees)
    Adzooma’s AI and machine learning based Google and Facebook Ads platform, offers simple campaign management, 24/7 optimisation and time saving automation, all in a single interface. The platform includes many features including scanning for 50+ improvement opportunities, many of which can be actioned with a single click, tracking…

    $19

    per user/month - up to $1000 a month on ad spend

    Cordial

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Cordial Intelligent Messaging is an email marketing solution built around features such as triggered messaging, real-time data segmentation, and robust integrations.N/A
    Pricing
    AdzoomaCordial
    Editions & Modules
    Pilot
    $19.00
    per user/month - up to $1000 a month on ad spend
    Advanced Pilot
    $49.00
    per user/month - up to $10,000 a month on ad spend
    Rocket Pilot
    $99.00
    per user/month - up to $100,000 a month on ad spend
    No answers on this topic
    Offerings
    Pricing Offerings
    AdzoomaCordial
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsOur pricing is based on your combined monthly Google Ads and Facebook Ads spend. There are no long-term contracts and you can cancel anytime.
    More Pricing Information
    Features
    AdzoomaCordial
    Ad Campaigns
    Comparison of Ad Campaigns features of Adzooma and Cordial
    Feature
    Adzooma
    8.2
    1 Ratings
    23% above category average
    Cordial
    -
    Ratings
    Ad campaign creation10.01 Ratings00 Ratings
    Ad deployment8.01 Ratings00 Ratings
    Display advertising8.01 Ratings00 Ratings
    Ad display and retargeting segmentation8.01 Ratings00 Ratings
    Sequence targeting7.01 Ratings00 Ratings
    Social advertising8.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Adzooma and Cordial
    Feature
    Adzooma
    9.6
    1 Ratings
    33% above category average
    Cordial
    -
    Ratings
    Ad dashboards10.01 Ratings00 Ratings
    Ad performance reports10.01 Ratings00 Ratings
    Ad conversion tracking8.01 Ratings00 Ratings
    Ad attribution reporting10.01 Ratings00 Ratings
    Ad forecasting and optimization10.01 Ratings00 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Adzooma and Cordial
    Feature
    Adzooma
    10.0
    1 Ratings
    17% above category average
    Cordial
    -
    Ratings
    Ad bidding10.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adzooma and Cordial
    Feature
    Adzooma
    -
    Ratings
    Cordial
    7.4
    5 Ratings
    9% below category average
    WYSIWYG email editor00 Ratings4.04 Ratings
    Dynamic content00 Ratings6.35 Ratings
    Ability to test dynamic content00 Ratings6.85 Ratings
    Landing pages00 Ratings10.01 Ratings
    A/B testing00 Ratings7.04 Ratings
    Mobile optimization00 Ratings7.55 Ratings
    Email deliverability reporting00 Ratings8.44 Ratings
    List management00 Ratings7.55 Ratings
    Triggered drip sequences00 Ratings9.34 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adzooma and Cordial
    Feature
    Adzooma
    -
    Ratings
    Cordial
    7.0
    5 Ratings
    10% below category average
    Dashboards00 Ratings8.55 Ratings
    Standard reports00 Ratings6.55 Ratings
    Custom reports00 Ratings6.05 Ratings
    Best Alternatives
    AdzoomaCordial
    Small Businesses
    WordStream
    Score6.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AdzoomaCordial
    Likelihood to Recommend
    9.0
    (3 ratings)
    6.0
    (5 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    AdzoomaCordial
    Likelihood to Recommend
    Adzooma
    This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through
    Incentivized
    Read full review
    Cordial
    Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
    Incentivized
    Read full review
    Pros
    Adzooma
    • Integrates multiple Paid search platforms into one place
    • Integrations - everything works
    • Adjust and edit paid search accounts, such as Google Ads
    • Use all features in paid platforms
    • Monitoring and tracking
    • Metrics of all accounts added
    Incentivized
    Read full review
    Cordial
    • Provides helpful desktop and mobile previews.
    • Sends emails reliably.
    • Allows for pretty robust audience rules.
    Incentivized
    Read full review
    Cons
    Adzooma
    • Creating ads for Youtube videos
    Incentivized
    Read full review
    Cordial
    • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
    • A lot of the templating must be built from scratch.
    • Deliverability insights (out of the box) could be expanded further.
    Incentivized
    Read full review
    Usability
    Adzooma
    Very usable platform, easy to get set-up, used and integrated with your tools
    Incentivized
    Read full review
    Cordial
    No answers on this topic
    Support Rating
    Adzooma
    Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.
    Incentivized
    Read full review
    Cordial
    No answers on this topic
    Alternatives Considered
    Adzooma
    Choose Adzooma because it offers a great introductory free starter package that provides great onboarding and management.
    Incentivized
    Read full review
    Cordial
    Cordial by far has the best UI for simple navigation
    Incentivized
    Read full review
    Return on Investment
    Adzooma
    • Saved on ad spent
    • Automation to avoid spending too much
    Incentivized
    Read full review
    Cordial
    • Best to manage your clients' business.
    • Not ideal for freelancers.
    Incentivized
    Read full review
    ScreenShots

    Adzooma Screenshots

    Screenshot of Dashboard ViewScreenshot of Applying OpportunitiesScreenshot of Create Automation RulesScreenshot of Manage Multiple AccountsScreenshot of Add Multiple UsersScreenshot of Create Custom Reports

    Cordial Screenshots

    Screenshot of Testing Powered by Machine-Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Testing Powered by Machine Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Native Drag-and-drop Email Builder: Build completely custom 1:1 personalized messages in seconds.Screenshot of Effortless Campaign Orchestration: Create sophisticated cross-channel message streams based on simple if/then statements.Screenshot of Up-to-the-Second Analytics and Reporting: Track customer behavior across all of your digital properties.Screenshot of Native Drag-and-Drop Editor: Build completely custom 1:1 personalized messages in seconds.