Most Commonly Comparedto Cordial

Best Cordial Alternatives for Small Businesses

Mad Mimi

Score 10.0 out of 10

Mad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

ReachMail

Score 8.1 out of 10

ReachMail focuses on assisting email marketers in achieving delivery success, and present their services a a guide in the ever-changing world of marketing and transactional email. ReachMail includes tools like optimized time-of-day sending, integrated list hygiene and expert support.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Sitecore Send

Score 10.0 out of 10

Sitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

VerticalResponse

Score 10.0 out of 10

VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Vbout

Score 9.9 out of 10

Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Dynamic content

Gist

Score 9.6 out of 10

Gist is a unified marketing, sales, and support platform. It includes live chat, a help desk, knowledge base, email marketing, marketing automation, opt-in forms, and more.

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Gist

Emma by Marigold

Score 8.9 out of 10

Emma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Drip Ecommerce CRM

Score 8.1 out of 10

Drip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).

Higher Rated Features

  • Email & Online Marketing
  • List management
  • Standard reports

Mautic

Score 9.1 out of 10

Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the Acquia Digital Experience Platform.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Klaviyo

Score 8.9 out of 10
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Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Dynamic content

Best Cordial Alternatives for Medium-sized Companies

VerticalResponse

Score 10.0 out of 10

VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Emma by Marigold

Score 8.9 out of 10

Emma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Klaviyo

Score 8.9 out of 10
Learn More

Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Dynamic content

GetResponse

Score 8.8 out of 10

GetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Standard reports

Litmus

Score 8.8 out of 10

As a core component of an organization's marketing tech stack, Litmus allows users to create, personalize, test, review, and analyze every email sent.

Higher Rated Features

  • Ability to test dynamic content
  • Standard reports
  • Mobile optimization

Iterable

Score 8.8 out of 10
Learn More

Iterable is a growth marketing and user engagement platform. It is designed for B2C markets and supports all types of marketing campaigns (blast, lifecycle, transactional) across all messaging channels (email, web, mobile push notifications, SMS).

Higher Rated Features

  • Email & Online Marketing
  • Dynamic content
  • Ability to test dynamic content

Mailjet

Score 8.7 out of 10

Mailjet is an email solution designed for both marketers and developers. Mailjet allows them to create, send, and track marketing and transactional emails via a user interface or APIs. EMAIL MARKETINGMailjet’s user interface is available in 5 languages (English, French, German, Spanish, and Italian) and enables marketing teams to create, test, and send emails. Its drag & drop email builder helps users create responsive emails. The user management and content locking enables companies to better…

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Standard reports

HubSpot Marketing Hub

Score 8.7 out of 10

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

iContact

Score 7.1 out of 10

iContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

Higher Rated Features

  • Reporting & Analytics
  • Custom reports
  • Standard reports

Airship

Score 8.5 out of 10
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The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Airship

Best Cordial Alternatives for Enterprises

Emma by Marigold

Score 8.9 out of 10

Emma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Litmus

Score 8.8 out of 10

As a core component of an organization's marketing tech stack, Litmus allows users to create, personalize, test, review, and analyze every email sent.

Higher Rated Features

  • Ability to test dynamic content
  • Standard reports
  • Mobile optimization

Iterable

Score 8.8 out of 10
Learn More

Iterable is a growth marketing and user engagement platform. It is designed for B2C markets and supports all types of marketing campaigns (blast, lifecycle, transactional) across all messaging channels (email, web, mobile push notifications, SMS).

Higher Rated Features

  • Email & Online Marketing
  • Dynamic content
  • Ability to test dynamic content

Airship

Score 8.5 out of 10
Talk To An Expert

The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Airship

Braze

Score 8.6 out of 10
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Braze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies.

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Braze

Salesforce Marketing Cloud

Score 7.8 out of 10
Learn More

Marketing Cloud is an AI-powered, cloud-based digital marketing platform within the Salesforce Customer 360 ecosystem. Marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

Higher Rated Features

  • Reporting & Analytics
  • Email & Online Marketing
  • Custom reports

Listrak

Score 8.8 out of 10

Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Listrak

Oracle Marketing

Score 7.5 out of 10

Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

Higher Rated Features

  • Email & Online Marketing
  • Reporting & Analytics
  • Dynamic content

Everest (Return Path + 250ok)

Score 9.5 out of 10

Everest is an integrated email success platform providing crucial insights and deliverability guidance so users can reach more people, increase engagement, and improve efficiencies of their email programs. Everest helps to improve email deliverability by getting complete visibility into email marketing metrics and sender reputation, understand the audience and deliver content that is timely, personalized, and functions flawlessly on any device, and get a holistic view of a company's email…

Higher Rated Features

  • Standard reports

Marketo Sales Connect

Score 7.0 out of 10

Marketo Sales Connect (ToutApp) is a sales email tracking tool that includes tracking, templates, click-to-call, and analytics. It also includes a Calendar to streamline bookings. It is presented as a "swiss-army knife" for sales development reps, account executives, sales ops, sales managers, marketing teams, and customer success teams. Its template library can be used as a content repository, to upload Powerpoints, case studies, etc. The recommended templates feature allows users to map…

Higher Rated Features

Customers are more satisfied with the features of Cordial than the Marketo Sales Connect