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Score 8.4 out of 101
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Score 8 out of 101

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Likelihood to Recommend

Agency Analytics

Good if you are only looking for keyword monitoring. If you want a more in depth analysis and further reporting capabilities you should look for other tools like sem rush
Gerry Dapergolas profile photo

Linkody

For the explicit need of managing backlinks, Linkody is a good tool for this use. If you need additional search and website related verification tools, then another tool would be better, such as SEMRush or SpyFu.
Jack Pennuto profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
Linkody
7.5
Backlink management
Agency Analytics
8.3
Linkody
10.0
SERP ranking tracking
Agency Analytics
9.7
Linkody
Page grader
Agency Analytics
7.0
Linkody
Competitive analysis
Agency Analytics
7.6
Linkody
5.0
Site audit / diagnostics
Agency Analytics
8.0
Linkody
Site recommendations
Agency Analytics
7.0
Linkody

SEO Channels

Agency Analytics
8.5
Linkody
Local SEO
Agency Analytics
8.7
Linkody
Global SEO
Agency Analytics
8.3
Linkody

SEO Platform & Account Management

Agency Analytics
10.0
Linkody
10.0
Integration with web analytics tools
Agency Analytics
10.0
Linkody
Multi-domain support
Agency Analytics
Linkody
10.0

Pros

  • Tracks and visualizes keyword rankings on Bing and Google.
  • Audits a website to identify opportunities to improve search engine rankings.
  • A one-stop place to see all marketing data.
  • Connects with most of Google's marketing data tools.
Jason Montoya profile photo
  • The identification of new links is extremely helpful.
  • Comparison tool of backlinks and being able to look at competitors backlinks as well.
Jack Pennuto profile photo

Cons

  • There is so much available data, it can be difficult to sort through it and know what is most helpful and relevant.
  • The social media piece is nice to have, but not a deep resource for those who need more than it offers.
Jason Montoya profile photo
  • The tool is exclusively related to backlinks, so there are not any other features (which we are subscribed) to utilize on the platform.
  • There are periodic crawl errors, so we have occasions with reports filled with hundreds of backlink errors. Commonly these are corrected within a day, but we have to wait to act on the errors because there are so many it is difficult to identify what is a real error and which is a mistake of the Linkody tool.
Jack Pennuto profile photo

Alternatives Considered

I've used Moz fairly extensively and I've found Agency Anaytics overall is a better tool for managing and monitoring keywords and SEO improvement opportunities. It's easy to use, quick to set up and less expensive than Moz.
Jason Montoya profile photo
Linkody is more limited than SpyFu and SEMRush, as it is specifically related to backlinks management. On the other hand, if that is all you need and on you only have a handful of domains to manage, it is a relatively economical solution.
Jack Pennuto profile photo

Return on Investment

  • Quickly allows me to see the effectiveness of our digital efforts.
  • Allows us to see and react to situations where we are regressing in our efforts.
  • Allows us to see opportunities for improvement. As we make these changes, we find our conversion goes up.
Jason Montoya profile photo
  • Linkody helped tremendously with disavowing uncredible links, which has helped to clean up our domain's reputation.
  • Linkody is a good, centralized way for us to identify changes and new links for competitors websites.
Jack Pennuto profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Linkody

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Linkody Editions & Modules
Linkody
Additional Pricing Details