TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Agency Analytics

    Score8.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…

    $60

    per month

    NodeXL Pro

    Score10 out of 10
    Small Businesses (1-50 employees)
    NodeXL offers insights into Networks. Webs of connections define the modern world. Social networks, and particularly social media networks, are now a major force in business, politics, and culture. NodeXL enables users to collect, analyze, visualize, and report on networks. Users can import network data from Twitter, YouTube, and Wikis. Network data sets are present in many databases. When it is possible to answer the questions: Who did what with whom when and where, then NodeXL…

    $39

    per year per user

    Pricing
    Agency AnalyticsNodeXL Pro
    Editions & Modules
    Freelancer
    $12
    per month per client campaign (minimum 5 client campaigns)
    Agency
    $18
    per month per client campaign (minimum 10 client campaigns)
    Enterprise
    contact for enterprise pricing
    NodeXL Pro - Annual Desktop - Student
    $39
    per year per user
    NodeXL Pro - Monthly Cloud - Student
    $39
    per month per user
    NodeXL Pro - Monthly Cloud - Non-profit/Academic
    $69
    per month per user
    NodeXL Pro - Monthly Cloud - Commercial
    $99
    per month per user
    NodeXL Pro - Annual Desktop - Non-profit/Academic
    $239
    per year per user
    NodeXL Pro - Annual Desktop - Commercial
    $799
    per year per user
    Offerings
    Pricing Offerings
    Agency AnalyticsNodeXL Pro
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
    More Pricing Information
    Community Pulse
    Agency AnalyticsNodeXL Pro
    Considered Both Products
    AgencyAnalytics
    No answer on this topic
    Social Media Research Foundation
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    11 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    11 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Best Alternatives
    Agency AnalyticsNodeXL Pro
    Small Businesses
    TapClicks
    Score8 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Medium-sized Companies
    Supermetrics
    Score9.7 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Enterprises
    TrackMaven
    Score8.5 out of 10
    1-Social
    Score5.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Agency AnalyticsNodeXL Pro
    Likelihood to Recommend
    10.0
    (16 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.8
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    Agency AnalyticsNodeXL Pro
    Likelihood to Recommend
    AgencyAnalytics
    Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
    Incentivized
    Read full review
    Social Media Research Foundation
    It is suited for social scientists who are more focused on the interpretation that fits in the area of Social Science and Humanity and has nothing to do with computer programming and mathematics
    Read full review
    Pros
    AgencyAnalytics
    • Agency Analytics has the capability of connecting with web analytical solutions.
    • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
    • The tool facilitates the black-link management for SEO purposes.
    • Lastly, the customer support addresses all problems that clients face daily.
    Incentivized
    Read full review
    Social Media Research Foundation
    • extracting the data from the social media
    • visualising the big data of the social media
    • sentiment analysis
    • cluster analysis
    • time series analysis
    Read full review
    Cons
    AgencyAnalytics
    • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
    • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
    • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
    • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
    Incentivized
    Read full review
    Social Media Research Foundation
    • It would be nice if NodeXL can analyse other type of social media such as Instagram, Facebook and TikTok
    • It would be nice if it is 100 percent stable, as sometimes I have a problem with error in NodeXL when it is processing the data
    • It would be nice if is able to reduce the price for adding Microsoft Power BI in NodeXL
    Read full review
    Support Rating
    AgencyAnalytics
    They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
    Incentivized
    Read full review
    Social Media Research Foundation
    No answers on this topic
    Alternatives Considered
    AgencyAnalytics
    This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
    Incentivized
    Read full review
    Social Media Research Foundation
    NodeXL is userfriendly, and needed for conducting advanced data analysis techniques which emphasizes the metrics of the visualization NodeXL produce an interesting interactive visualisation
    Read full review
    Return on Investment
    AgencyAnalytics
    • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
    • It is something we can easily build into our pricing model.
    • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
    Incentivized
    Read full review
    Social Media Research Foundation
    • More advance in analysis data
    • Attract more people to collaborate with me
    • Minimise the time for analysing the data
    Read full review
    ScreenShots

    Agency Analytics Screenshots

    Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page

    NodeXL Pro Screenshots

    Screenshot of Network visualization of connections  among Twitter users.Screenshot of NodeXL imports from the Twitter API 2.0 - with support for Academic accessScreenshot of Visualizations of networks can reveal the shape of the crowd and the leaders within them.