Agency Analytics vs. Profound

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$60
per month
Profound
Score 8.7 out of 10
N/A
Profound offers an analytics platform to help enterprise brands understand and improve how they show up in AI Search.
$99
per month
Pricing
Agency AnalyticsProfound
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
Starter
$99
per month
Growth
$399
per month
Enterprise
Custom
Offerings
Pricing Offerings
Agency AnalyticsProfound
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).Discount available for annual billing.
More Pricing Information
Community Pulse
Agency AnalyticsProfound
Features
Agency AnalyticsProfound
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
Profound
7.2
4 Ratings
7% below category average
Keyword analysis00 Ratings6.73 Ratings
Backlink management00 Ratings6.73 Ratings
SERP ranking tracking00 Ratings8.02 Ratings
Page grader00 Ratings6.84 Ratings
Competitive analysis00 Ratings9.34 Ratings
Site audit / diagnostics00 Ratings5.02 Ratings
Site recommendations00 Ratings7.54 Ratings
Task management00 Ratings8.02 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
Profound
8.0
3 Ratings
5% above category average
Local SEO00 Ratings7.02 Ratings
Social SEO00 Ratings10.01 Ratings
Global SEO00 Ratings7.03 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
Profound
7.0
4 Ratings
18% below category average
Multi-domain support00 Ratings8.33 Ratings
Integration with web analytics tools00 Ratings5.84 Ratings
Best Alternatives
Agency AnalyticsProfound
Small Businesses
Serpstat
Serpstat
Score 9.9 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 9.7 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 9.0 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsProfound
Likelihood to Recommend
10.0
(16 ratings)
8.8
(6 ratings)
Usability
-
(0 ratings)
7.7
(6 ratings)
Support Rating
9.8
(4 ratings)
-
(0 ratings)
User Testimonials
Agency AnalyticsProfound
Likelihood to Recommend
AgencyAnalytics
Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
Read full review
Profound
Profound is a great AEO platform, with so much information and insights available around what competitors are doing and what prospects are searching for, and how we are cited. The down side is also just too much information and without enough resources or a full time person using the platform, it's difficult to know what to prioritize
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Pros
AgencyAnalytics
  • Agency Analytics has the capability of connecting with web analytical solutions.
  • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
  • The tool facilitates the black-link management for SEO purposes.
  • Lastly, the customer support addresses all problems that clients face daily.
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Profound
No answers on this topic
Cons
AgencyAnalytics
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
Read full review
Profound
No answers on this topic
Usability
AgencyAnalytics
No answers on this topic
Profound
Profound tracks A LOT of data, which is great, but it can also be overwhelming to look at/digest all the raw data without their internal measurements.
Read full review
Support Rating
AgencyAnalytics
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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Profound
No answers on this topic
Alternatives Considered
AgencyAnalytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
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Profound
Semrush is much more mature for SEO but lacks the focus needed to be effective for AEO. Because Profound is build for AEO from the ground up, all of the associated features are optimized to be useful for AEO (for example focusing purely on topic visibility). SEMRush's AI Search tools feel a bit muddled in the system they have set up for SEO
Read full review
Return on Investment
AgencyAnalytics
  • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
  • It is something we can easily build into our pricing model.
  • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
Read full review
Profound
No answers on this topic
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page