Ahrefs vs. GTmetrix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 8.9 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
GTmetrix
Score 9.7 out of 10
N/A
Gtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.
$10.67
per month
Pricing
AhrefsGTmetrix
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
Solo
$10.67
per month
Starter
$21.25
per month
Growth
$42.50
per month
Basic
Free
Offerings
Pricing Offerings
AhrefsGTmetrix
Free Trial
NoNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AhrefsGTmetrix
Considered Both Products
Ahrefs

No answer on this topic

GTmetrix
Chose GTmetrix
Compared to the products I have listed PageSpeed Insights is probably the closest to what GTMetrix does and many times those 2 tabs are open side by side. SEMRush is a full SEO platform and though it can do much of what GTmetrix does it is also quite expensive and does a lot …
Top Pros
Top Cons
Features
AhrefsGTmetrix
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.0
69 Ratings
3% above category average
GTmetrix
-
Ratings
Keyword analysis9.366 Ratings00 Ratings
Backlink management9.067 Ratings00 Ratings
SERP ranking tracking8.665 Ratings00 Ratings
Page grader7.060 Ratings00 Ratings
Competitive analysis8.667 Ratings00 Ratings
Site audit / diagnostics7.262 Ratings00 Ratings
Site recommendations5.959 Ratings00 Ratings
Task management8.031 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
8.0
61 Ratings
5% above category average
GTmetrix
-
Ratings
Local SEO7.349 Ratings00 Ratings
Social SEO7.447 Ratings00 Ratings
Mobile SEO7.946 Ratings00 Ratings
Global SEO9.255 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
8.4
58 Ratings
0% below category average
GTmetrix
-
Ratings
Multi-domain support8.555 Ratings00 Ratings
Integration with web analytics tools8.429 Ratings00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
9.3
5 Ratings
11% above category average
a/b experiment testing00 Ratings9.83 Ratings
Split URL testing00 Ratings9.83 Ratings
Multivariate testing00 Ratings7.52 Ratings
Multi-page/funnel testing00 Ratings8.03 Ratings
Cross-browser testing00 Ratings9.95 Ratings
Mobile app testing00 Ratings9.02 Ratings
Test significance00 Ratings9.02 Ratings
Visual / WYSIWYG editor00 Ratings10.01 Ratings
Advanced code editor00 Ratings10.01 Ratings
Page surveys00 Ratings10.01 Ratings
Visitor recordings00 Ratings10.01 Ratings
Preview mode00 Ratings10.02 Ratings
Test duration calculator00 Ratings7.53 Ratings
Experiment scheduler00 Ratings10.01 Ratings
Experiment workflow and approval00 Ratings10.01 Ratings
Dynamic experiment activation00 Ratings10.01 Ratings
Client-side tests00 Ratings8.52 Ratings
Server-side tests00 Ratings8.53 Ratings
Mutually exclusive tests00 Ratings10.01 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
10.0
1 Ratings
14% above category average
Standard visitor segmentation00 Ratings10.01 Ratings
Behavioral visitor segmentation00 Ratings10.01 Ratings
Traffic allocation control00 Ratings10.01 Ratings
Website personalization00 Ratings10.01 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
10.0
2 Ratings
16% above category average
Heatmap tool00 Ratings10.01 Ratings
Click analytics00 Ratings10.01 Ratings
Scroll maps00 Ratings10.01 Ratings
Form fill analysis00 Ratings10.01 Ratings
Conversion tracking00 Ratings10.01 Ratings
Goal tracking00 Ratings10.01 Ratings
Test reporting00 Ratings10.02 Ratings
Results segmentation00 Ratings10.02 Ratings
CSV export00 Ratings10.01 Ratings
Experiments results dashboard00 Ratings10.02 Ratings
Best Alternatives
AhrefsGTmetrix
Small Businesses
Nozzle
Nozzle
Score 9.9 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
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User Ratings
AhrefsGTmetrix
Likelihood to Recommend
8.6
(74 ratings)
9.9
(7 ratings)
Likelihood to Renew
10.0
(5 ratings)
-
(0 ratings)
Usability
10.0
(2 ratings)
9.1
(1 ratings)
Support Rating
8.8
(14 ratings)
4.0
(2 ratings)
User Testimonials
AhrefsGTmetrix
Likelihood to Recommend
Ahrefs
Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.
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Gossamer Threads Inc.
GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
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Pros
Ahrefs
  • I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
  • It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
  • I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
  • It provides us the detailed keyword research with volume, CPC, and other information.
Read full review
Gossamer Threads Inc.
  • Really complete report of performance issues.
  • Get reports from PageSpeed and YSlow at same time.
  • Gives a score from each separate tool, also displays loading time, page size and total requests very easily.
Read full review
Cons
Ahrefs
  • Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
  • No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.
Read full review
Gossamer Threads Inc.
  • Deeper knowledge of page elements and their importance
  • Knowing which areas will have great impact beyond time of load speeds
  • Should drop any elements that do not reach a certain level of impact - to save distraction and get important issues dealt with
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Likelihood to Renew
Ahrefs
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
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Gossamer Threads Inc.
No answers on this topic
Usability
Ahrefs
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
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Gossamer Threads Inc.
It's easy to use fast, data is easy to read and take aways are great too.
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Support Rating
Ahrefs
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
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Gossamer Threads Inc.
I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
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Alternatives Considered
Ahrefs
Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.
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Gossamer Threads Inc.
Given we are doing the work to improve in Google to a large degree - the Google product is essential. But GTMetrix may use their info as well as other independent stuff to be a little better. I appreciate the way GTMetrix provides the info - cleaner and clearer and thus quicker to address.
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Return on Investment
Ahrefs
  • Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had.
  • Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites.
  • Aherfs Site Explorer has been helpful in identifying 404 error pages.
Read full review
Gossamer Threads Inc.
  • It made my sites more stable.
  • I can fix my issues easily.
  • My site visitors increased with the help of this software.
Read full review
ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings