Ahrefs vs. GTmetrix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 8.8 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
GTmetrix
Score 9.5 out of 10
N/A
Gtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.
$10.67
per month
Pricing
AhrefsGTmetrix
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
Solo
$10.67
per month
Starter
$21.25
per month
Growth
$42.50
per month
Basic
Free
Offerings
Pricing Offerings
AhrefsGTmetrix
Free Trial
NoNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AhrefsGTmetrix
Considered Both Products
Ahrefs

No answer on this topic

GTmetrix
Chose GTmetrix
Compared to the products I have listed PageSpeed Insights is probably the closest to what GTMetrix does and many times those 2 tabs are open side by side. SEMRush is a full SEO platform and though it can do much of what GTmetrix does it is also quite expensive and does a lot …
Top Pros
Top Cons
Features
AhrefsGTmetrix
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.4
68 Ratings
8% above category average
GTmetrix
-
Ratings
Keyword analysis9.365 Ratings00 Ratings
Backlink management8.866 Ratings00 Ratings
SERP ranking tracking8.664 Ratings00 Ratings
Page grader8.159 Ratings00 Ratings
Competitive analysis8.566 Ratings00 Ratings
Site audit / diagnostics8.761 Ratings00 Ratings
Site recommendations7.558 Ratings00 Ratings
Task management7.831 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
8.5
60 Ratings
11% above category average
GTmetrix
-
Ratings
Local SEO8.148 Ratings00 Ratings
Social SEO7.946 Ratings00 Ratings
Mobile SEO8.745 Ratings00 Ratings
Global SEO9.454 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
8.5
57 Ratings
1% above category average
GTmetrix
-
Ratings
Multi-domain support8.754 Ratings00 Ratings
Integration with web analytics tools8.429 Ratings00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
9.2
6 Ratings
7% above category average
a/b experiment testing00 Ratings9.54 Ratings
Split URL testing00 Ratings9.54 Ratings
Multivariate testing00 Ratings8.03 Ratings
Multi-page/funnel testing00 Ratings8.34 Ratings
Cross-browser testing00 Ratings9.76 Ratings
Mobile app testing00 Ratings9.33 Ratings
Test significance00 Ratings9.03 Ratings
Visual / WYSIWYG editor00 Ratings9.52 Ratings
Advanced code editor00 Ratings9.52 Ratings
Page surveys00 Ratings10.01 Ratings
Visitor recordings00 Ratings9.52 Ratings
Preview mode00 Ratings9.53 Ratings
Test duration calculator00 Ratings8.04 Ratings
Experiment scheduler00 Ratings9.52 Ratings
Experiment workflow and approval00 Ratings9.52 Ratings
Dynamic experiment activation00 Ratings9.02 Ratings
Client-side tests00 Ratings9.03 Ratings
Server-side tests00 Ratings8.53 Ratings
Mutually exclusive tests00 Ratings9.52 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
9.7
2 Ratings
10% above category average
Standard visitor segmentation00 Ratings9.52 Ratings
Behavioral visitor segmentation00 Ratings9.52 Ratings
Traffic allocation control00 Ratings10.02 Ratings
Website personalization00 Ratings10.02 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Ahrefs
-
Ratings
GTmetrix
9.7
3 Ratings
13% above category average
Heatmap tool00 Ratings10.02 Ratings
Click analytics00 Ratings10.02 Ratings
Scroll maps00 Ratings10.02 Ratings
Form fill analysis00 Ratings9.52 Ratings
Conversion tracking00 Ratings10.02 Ratings
Goal tracking00 Ratings9.52 Ratings
Test reporting00 Ratings9.53 Ratings
Results segmentation00 Ratings9.03 Ratings
CSV export00 Ratings10.02 Ratings
Experiments results dashboard00 Ratings10.03 Ratings
Best Alternatives
AhrefsGTmetrix
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AhrefsGTmetrix
Likelihood to Recommend
8.6
(73 ratings)
9.8
(8 ratings)
Likelihood to Renew
10.0
(5 ratings)
-
(0 ratings)
Usability
10.0
(2 ratings)
9.1
(1 ratings)
Support Rating
8.8
(14 ratings)
4.0
(2 ratings)
User Testimonials
AhrefsGTmetrix
Likelihood to Recommend
Ahrefs
It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
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Gossamer Threads Inc.
GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
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Pros
Ahrefs
  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
Read full review
Gossamer Threads Inc.
  • Really complete report of performance issues.
  • Get reports from PageSpeed and YSlow at same time.
  • Gives a score from each separate tool, also displays loading time, page size and total requests very easily.
Read full review
Cons
Ahrefs
  • Anchor text alert notifications for a specific domain would be nice to have.
  • Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
  • Adding emails to forward the exports to from running a report would be good too.
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Gossamer Threads Inc.
  • Deeper knowledge of page elements and their importance
  • Knowing which areas will have great impact beyond time of load speeds
  • Should drop any elements that do not reach a certain level of impact - to save distraction and get important issues dealt with
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Likelihood to Renew
Ahrefs
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
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Gossamer Threads Inc.
No answers on this topic
Usability
Ahrefs
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
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Gossamer Threads Inc.
It's easy to use fast, data is easy to read and take aways are great too.
Read full review
Support Rating
Ahrefs
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
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Gossamer Threads Inc.
I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
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Alternatives Considered
Ahrefs
I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
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Gossamer Threads Inc.
GTmetrix is one of the Completely free web analyzers. It helps us to monitor our website performance, load time, etc. not for just monitoring it gives suggestions to optimize our site to increase our site performance. it generates the Yslow and page speed reports. and the suggestions to increase to 100 percent.
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Return on Investment
Ahrefs
  • Identify the most effective keywords for content creation and optimizing existing content, which can help to increase organic traffic to your website.
  • Track backlinks, monitor the competition, and identify potential link building opportunities, which can help to improve your search engine rankings.
  • Analyze the top-performing pages on any website, which can help to optimize your own content and improve user experience.
Read full review
Gossamer Threads Inc.
  • It made my sites more stable.
  • I can fix my issues easily.
  • My site visitors increased with the help of this software.
Read full review
ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings