What users are saying about

Ahrefs

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Top Rated
99 Ratings
3 Ratings

Ahrefs

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Top Rated
99 Ratings
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Score 9.1 out of 101
3 Ratings
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Score 7.8 out of 101

Add comparison

Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

Rank Ranger

It is great for just tracking keyword performance. The other features are nice but are not the most useful when compared to other for robust tools. The easy-on-the-eyes interface and the fact that keyword data can be updated in less than 3 hours after a bulk upload are why this tool works for lower-maintenance websites.
Joseph Woll profile photo

Feature Rating Comparison

SEO

Ahrefs
8.1
Rank Ranger
8.0
Keyword analysis
Ahrefs
9.3
Rank Ranger
8.5
Backlink management
Ahrefs
9.3
Rank Ranger
5.0
SERP ranking tracking
Ahrefs
8.6
Rank Ranger
8.5
Page grader
Ahrefs
8.1
Rank Ranger
8.0
Competitive analysis
Ahrefs
9.1
Rank Ranger
9.5
Site audit / diagnostics
Ahrefs
7.8
Rank Ranger
10.0
Site recommendations
Ahrefs
7.1
Rank Ranger
6.6
Task management
Ahrefs
5.5
Rank Ranger

SEO Channels

Ahrefs
7.8
Rank Ranger
7.4
Local SEO
Ahrefs
8.3
Rank Ranger
9.0
Social SEO
Ahrefs
6.3
Rank Ranger
Mobile SEO
Ahrefs
7.6
Rank Ranger
8.1
Global SEO
Ahrefs
9.0
Rank Ranger
5.0

SEO Platform & Account Management

Ahrefs
8.4
Rank Ranger
9.5
Multi-domain support
Ahrefs
9.0
Rank Ranger
10.0
Integration with web analytics tools
Ahrefs
7.8
Rank Ranger
9.0

Pros

  • I love how Ahrefs Site Explorer includes a list of the broken links to a site, the backlinks pointed to these broken links, and the date these broken links are found. It makes identifying quality 404 error pages so much easier, especially when we have the option to download a file with all this information.
  • I love how we can gauge what the top content and top pages are for any website using Ahrefs Site Explorer. Assessing the top content and pages on a website provides insight into what we can do to amp our content strategy.
  • I also like the anchors cloud function on Ahrefs Site Explorer, because it's a clear overview of what anchor texts are most prominent for a given website, and allows us to make adjustments if there's a lack of anchor text variety.
No photo available
  • It is a simple and easy to understand interface great for keyword reporting
  • It updates ranking data much more quickly than our other tool enabling us to quickly assess performance in the short term
  • Being able to track rankings by city and zip code makes reporting out for local business really accurate
Joseph Woll profile photo

Cons

  • New/Lost link lists are typically inaccurate, making it hard to identify real trends vs. links that have just been discovered by Ahrefs.
  • Window for analysis of New/Lost links is limited, making it hard to discover historical trends within the online interface.
No photo available
  • Their reporting dashboard/custom report features are lacking. We rely on our other tool more so for this function as a result.
  • It is not a robust tool - focusing mostly on keyword performance, it does not have other features that further help us flesh out strategic next steps based on keyword performance
Joseph Woll profile photo

Likelihood to Renew

Ahrefs8.0
Based on 4 answers
We use it daily, no need to change a good thing
Clinton Dugan profile photo
No score
No answers yet
No answers on this topic

Usability

Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Ahrefs and SpyFu compliment each other. Ahrefs is better for backlinks and overall performance tracking. SpyFu is the leader for keyword analysis, especially with their combat tool. Conductor strives to replace or supplement Webmaster Tools and Google Analytics and build custom reporting, particularly for agencies. Ahrefs is a strong tool to support any marketing team that is building an organic presence.
Amanda Tessier profile photo
While both are billed as keyword performance tools. Conductor is a much more robust tool and not totally necessary for lower-maintenance websites. Rank Ranger is perfect for our clients that simply need keyword tracking and reporting on a monthly basis whereas we utilize Conductor for in-depth content recommendations, on-page and competitor analyses.
Joseph Woll profile photo

Return on Investment

  • Ahrefs allowed us to build smarter SEM strategies and estimate how we ranked against competitors for web traffic
  • Ahrefs' impact on revenue is difficult to measure because it is one tool in a larger suite. Alone, it does not drive leads but supports the efforts of a team to grow traffic.
Amanda Tessier profile photo
  • As a key component in our reporting process Rank Ranger helps us deliver overall keyword performance insights to our clients in an easy to read and understand format
Joseph Woll profile photo

Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Rank Ranger

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details