What users are saying about
6 Ratings
2 Ratings
6 Ratings
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Score 6.8 out of 100
2 Ratings
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Score 9.2 out of 100

Likelihood to Recommend

Airship

Airship is a great tool for Push Message and In-App Message marketing efforts, and their message center is fully flushed out (unlike many other platforms I have worked with). They have also gotten better over the last year or two in aligning things a bit more efficiently across iOS and Android. I have not personally used Airship for anything other than their Mobile App offerings, so I can't comment on their SMS or Web Notification capabilities, but I have heard negative things about their email offering. To me Airship is first and foremost a mobile app tool, and everything else is secondary, so that makes sense.
Anonymous | TrustRadius Reviewer

ShopperTrak

ShopperTrak is excellent at measuring inbound and outbound traffic. Their technology works well and is very accurate. Comparing this data to sales allows our team to see conversion and shopper to associate ratios, which help us make educated business decisions.
Anonymous | TrustRadius Reviewer

Pros

Airship

  • It's very fast. As soon as we hit send, it arrives on our phone and tablet apps immediately.
  • The interface is clear. We generally copy and paste the headline right into the box. The font and font size, along with the background, make it easy to read so that we avoid any typos. That's important because we're working quickly.
  • It gives you good and usable analytics to track engagement.
  • It's 100 percent reliable. We've never had an issue with it.
Brian L. Clark | TrustRadius Reviewer

ShopperTrak

  • Count inbound and outbound traffic
  • Compare traffic to location specific sales.
  • Detailed dashboards with at a glance actionable content.
Anonymous | TrustRadius Reviewer

Cons

Airship

  • Better clarity on what can and can't be tracked in terms of user interactions with apps
Anonymous | TrustRadius Reviewer

ShopperTrak

  • Updated end users when enhancements are implemented.
  • User specific reporting.
Anonymous | TrustRadius Reviewer

Usability

Airship

Airship 6.0
Based on 1 answer
The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
Anonymous | TrustRadius Reviewer

ShopperTrak

No score
No answers yet
No answers on this topic

Support Rating

Airship

Airship 9.0
Based on 1 answer
I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
Anonymous | TrustRadius Reviewer

ShopperTrak

ShopperTrak 8.0
Based on 1 answer
Our ShopperTrak dedicated customer success manager is great to work with. The Technical Support team is responsive and always willing to help.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Airship

There was a time when we went off Urban Airship and went to Spreed. We were using Spreed's app, so there was much better integration on push notifications. The push notification took readers directly into the story. When we moved from Spreed to our own native app, we went back to Urban Airship.
Brian L. Clark | TrustRadius Reviewer

ShopperTrak

No answers on this topic

Return on Investment

Airship

  • It's had a positive impact on engagement.
  • It helps lend credibility to our product given that major sites like CNN, AP, ESPN, etc. have push notifications.
  • I have not come across any negative impacts.
Brian L. Clark | TrustRadius Reviewer

ShopperTrak

  • We now better manage our labor to meet customer traffic.
  • We can better measure the impact of promotions we offer.
  • At a glance, I can identify stores with the biggest opportunities.
Anonymous | TrustRadius Reviewer

Pricing Details

Airship

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ShopperTrak

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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