Amazon Quick Sight vs. Google Cloud Data Studio (formerly Looker Studio)

Amazon Quicksight is a truly cloud-based solution so it works perfectly fine and saves a lot of expense in terms of hardware and maintenance. We can maintain it by ourselves by giving commands on UI. If you have connectivity issues then it can cause headaches because it's a cloud platform and it's a bit costly as compared to other services

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Visualizing cross-channel campaign performance can blend data from a few different sources to compare performance metrics like spend, clicks, and conversions side-by-side in a single view, which helps in quick budget reallocation decisions. When dealing with massive volumes of data (millions of rows) or highly complex queries, Looker Studio dashboards can become slow, laggy, or even crash. Performance issues are a frequent complaint when working with large datasets, making it unsuitable for enterprise-level companies

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• Easily to set up for data sources, already supports quite a few of AWS and non-AWS data sources
• Cost friendly since users are charged only for basis of usage

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• Breath of data - the number of ways to interrogate the data is endless, and the options to view metrics alongside each other make for comprehensive datasets.
• Data visualisation and customisation - the options for presenting data and separating out across pages allow for clean visuals and segmented information.
• Easy shareability/usability - a quick and simple tool to introduce colleagues to, and easy to grant access for them to be able to view the data, without having to understand the setup itself.

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• It is still immature as a cloud-based BI tool.
• Its functionality is about 40-50% of its competitor's products.
• Application is still a little buggy and non-intuitive at times.

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• It needs better handling of complex logic. We often need workarounds to perform complex custom calculations, and it can be really unpleasant at times.
• Felt it got slow with a larger data set, and in one minor report, we had to set up time filters so that calculations during spikes could be traced more quickly.
• Compare to competition they need to improve with notification things.

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It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration

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It was helping us a lot as per our business needs. Reporting is way easy with QuickSight that helps us to understand the performance of campaigns effectively and so does the performance of sales individual. We can analyze the data and create a new strategies effectively. Setup and maintenance was way easy

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Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.

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They provide proper support when needed. They are always ready to provide the box solution and make things easier for users.

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I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.

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All of the other reporting platforms my organization has used previously were within our CRM and not a standalone program. In that we were very limited in being able to slice and dice the data the way that we wanted to

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Looker Studio is far easier to implement, stand up, and learn. The interface is simpler and user-friendly for various levels of data visualization/analysis knowledge and experience. The biggest benefit of Looker Studio, however, is its ease of connection to GA data and speed. Furthermore, since it is an online program/tool, it requires less CPU/battery/storage on the user's device.

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• Cost Effective
• Easy setup and maintenance

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• Free, so the only investment is time
• Because it doesn't have native support of non-Google sources, it can cost more money than Tableau
• The time spent formatting the templates or building connectors can have a negative impact on ROI
• As a agency, charging for the reporting service is profitable after the first month or two after building the dashboard.

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