Anteriad Marketing Cloud vs. INFUSE

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Anteriad Marketing Cloud
Score 10.0 out of 10
N/A
The Anteriad Marketing Cloud™ brings demand generation and programmatic advertising campaigns into one integrated, real-time management platform powered by business contact data and purchase intent. The Marketing Cloud allows for Self-Service access or Managed Services partnerships across its demand-generation services: DATA SOLUTIONS Verified intent, demographic, and firmographic data feeds can be customized and fully integrated into the user's marketing technology…N/A
INFUSE
Score 9.0 out of 10
N/A
Since 2012, INFUSE (formerly INFUSEmedia) has helped clients and partners craft and optimize demand programs that deliver the audience, buyer, and account engagement that meets their objectives, by strategically promoting content through omnichannel campaigns leveraging AI technology and first-party data.N/A
Pricing
Anteriad Marketing CloudINFUSE
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Anteriad Marketing CloudINFUSE
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsINFUSE crafts demand programs on a cost per lead (CPL) basis. No subscription or setup fees.
More Pricing Information
Community Pulse
Anteriad Marketing CloudINFUSE
Considered Both Products
Anteriad Marketing Cloud

No answer on this topic

INFUSE
Chose INFUSE
INFUSE are much easier to work on in the briefing stage where other competitors often over complicate what should be a simple campaign.
Features
Anteriad Marketing CloudINFUSE
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Anteriad Marketing Cloud
10.0
1 Ratings
21% above category average
INFUSE
-
Ratings
Contact information10.01 Ratings00 Ratings
Company information10.01 Ratings00 Ratings
Industry information10.01 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Anteriad Marketing Cloud
10.0
1 Ratings
27% above category average
INFUSE
-
Ratings
Web Personalization10.01 Ratings00 Ratings
3rd party intent signals10.01 Ratings00 Ratings
Downstream intent signals10.01 Ratings00 Ratings
Account identification10.01 Ratings00 Ratings
Buyer journey tracking10.01 Ratings00 Ratings
Revenue forecasts10.01 Ratings00 Ratings
Audience segmentation10.01 Ratings00 Ratings
Conversion optimization10.01 Ratings00 Ratings
Content Syndication10.01 Ratings00 Ratings
Best Alternatives
Anteriad Marketing CloudINFUSE
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Lusha
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Sitecore Send
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Score 10.0 out of 10
Medium-sized Companies
Qualified
Qualified
Score 9.6 out of 10
Creatio
Creatio
Score 9.4 out of 10
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Bombora
Bombora
Score 8.7 out of 10
Creatio
Creatio
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Anteriad Marketing CloudINFUSE
Likelihood to Recommend
10.0
(1 ratings)
9.0
(74 ratings)
Likelihood to Renew
-
(0 ratings)
8.8
(4 ratings)
Usability
-
(0 ratings)
8.6
(3 ratings)
Support Rating
-
(0 ratings)
8.5
(71 ratings)
Implementation Rating
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Anteriad Marketing CloudINFUSE
Likelihood to Recommend
Anteriad
Anteriad Marketing Cloud is well suited when needing good quality leads and high performance.
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INFUSE
We love how easy everyone at INFUSE is to work with. The sales team is not too pushy. They work within our budgets and still give us the white glove treatment no matter our budget size. The account managers are very responsive. They answer all of our questions and work closely with us to align our campaign KPIs.
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Pros
Anteriad
  • Generating leads
  • Quality leads
  • Excellent communication
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INFUSE
  • Service Level - Always ready to help and responds quickly to questions or ad hoc requests; Proactively reaches out for updates.
  • Program Offers - Able to cater proposals to different client expectations.
  • Lead Generation - Based on feedback from clients the leads generated are typically of quality and who they are looking for.
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Cons
Anteriad
  • Creating previews quicker
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INFUSE
  • I've often had to pitch/sell content syndication to clients who have very limited understanding of what it is or how it works. My INFUSEmedia team has been helpful in creating collateral as needed to support this but I think additional, standard resources in the INFUSEmedia library could be helpful
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Likelihood to Renew
Anteriad
No answers on this topic
INFUSE
We are very satisfied with the services of Infuse Media. They are a high-level third party vendor.
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Usability
Anteriad
No answers on this topic
INFUSE
INFUSE was able to get our campaigns up and running, allowing us the ability to migrate qualified leads down to our sales team. INFUSE also went a step above, by providing call scripts and prescribed touchpoints along the qualifing journey, allowing our sales teams more time to schedule follow-up meetings and create opportunities that generated potential review.
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Support Rating
Anteriad
No answers on this topic
INFUSE
INFUSE has always been very responsive. I appreciate the check ins once campaigns are live, to discuss results and see where we could make adjustments. I haven't used their Demand Gen experts yet but I love that that's available to optimize your programs.
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Alternatives Considered
Anteriad
Anteriad Marketing Cloud has great communication skills and has come back on many issues in a timely manner! This has helped push campaigns live quicker and see leads coming in faster.
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INFUSE
We frequently change up our vendors and rotate through. Compared to BrightTALK we found INFUSEmedia delivered higher-quality leads and was easier to work with at a far better price. DemandScience and INFUSEmedia are fairly level when compared with each other
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Return on Investment
Anteriad
  • Always positive ROI with Anteriad Marketing Cloud
  • We trust that picking Anteriad Marketing Cloud has given us many benefits as a company
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INFUSE
  • They were able to provide us net new names at our target accounts,
  • The BANT questions gave us deep insights and timelines.
  • Having people sign up and then no show for a webinar is costly when we are sending pre event mailers or kits.
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ScreenShots

Anteriad Marketing Cloud Screenshots

Screenshot of DashboardScreenshot of Audience BuilderScreenshot of CampaignsScreenshot of InsightsScreenshot of Overview

INFUSE Screenshots

Screenshot of Screenshot of Screenshot of